How can you use emerging technology to grow your brand?
It’s a catch 22 – marketing leaders are increasingly expected to create engaging and highly-personalised content, whilst also having their budgets slashed in a bid to improve efficiency.
The only real solution is technology. But let’s face it – there’s a lot out there and it can be hard to know which technology to use.
In this exclusive half day event for senior marketers and brand side creative, expert speakers from Shutterstock will provide invaluable industry and marketing insights through two compelling keynote sessions and a panel discussion featuring marketing leaders from Australia’s leading companies Meta and Optus.
As well as learning about everything from generative AI and 3D to XR, you’ll also have the chance to find out how Meta and Optus incorporate AI into their consumer marketing strategies.
Sign up HERE.
Session 1
Making Emerging Technology your Creative Companion, Dade Orgeron, Shutterstock Vice President of 3D Innovation
The fusion of generative AI, 3D, XR, and virtual production, coupled with the forces of innovation and globalization, has ushered in a transformative era for brand strategies and creative workflows – the creative revolution.
Join Dade Orgeron, Vice President of 3D Innovation at Shutterstock, as he delves into the dynamic intersections of these cutting-edge technologies and offers best practices to leverage them in immersive, ethical and cost-effective ways.
Session 2
Brand Building and Storytelling in the Digital Age, Adam Barnett, Shutterstock Studios Director of Production
In an era of digital and platform saturation, the art of capturing and sustaining your audience’s attention has become a formidable challenge. How can you ensure that your narrative not only survives but thrives amidst this cacophony of noise?
Join Adam Barnett, Senior Director of Production for Shutterstock Studios, in a masterclass on crafting compelling narratives that not only stand out but also deeply resonates with your customers by harnessing the latest technology.
Session 3 | Panel discussion
The convergence of technology and content marketing
