Proptech/fintech company houseandland.com.au has announced the appointment of digital executive Carl Hammerschmidt in the newly created role of chief executive officer.
Hammerschmidt has over 15 years of hands-on experience leading digital businesses and digital transformation in Australia, including roles in media with SBS, ACP, Nine, Bauer and with NSW Government.
The appointment follows houseandland.com.au’s recent acquisition of a majority stake in online lending platform Joust.
Houseandland.com.au chairman, Chris Taylor, welcomed the appointment of Hammerschmidt as a key
step in the businesses’ continued growth.
Commenting on the appointment Taylor said: “We are excited to have Carl join as Houseandland.com.au’s CEO.
“He brings to the company extensive digital leadership experience, with a significant understanding of building businesses in complex environments, developing new income streams, and dealing with technological change and digital disruption.”
Hammerschmidt will be working across both products to scale the businesses and continue to grow their presence in the market.
Houseandland.com.au allows consumers to match land and knockdown rebuild blocks to house designs from Australian builders, thus creating a custom house and land package that suits their needs.
Joust.com.au is a ‘consumer hero’ fintech which allows eligible consumers to pit lenders against each other
to secure a lower interest rate on their home loan.
Consumers enter their home loan details and over a period of 1-3 days, lenders battle to win their business by offering the best deal on a rate.
Hammerschmidt said he was thrilled with the opportunity to further grow both houseandland.com.au
Hammerschmidt added: “These two great products – with such strong alignment – present a unique opportunity, and I’m looking forward to building on the momentum and traction they’ve already been able to achieve.
“Innovation and digital disruption are driving an enormous amount of change in the real estate and
personal finance markets – houseandland.com.au and Joust.com.au are well-placed to take advantage of
“I’m looking forward to working with the founders and their teams to realise this opportunity and growth
in the future.”
Chris Taylor said it was another critical step in the journey of one of the property industry’s most exciting players.
He said: “Property and mortgages are one of the major issues confronting everyday Australians and
houseandland.com.au is committed to making it easier than ever before to build or buy the property of
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