Havas Media Bolsters Fashion, Pharma & FMCG Credentials With New Business Wins

Havas Media Bolsters Fashion, Pharma & FMCG Credentials With New Business Wins
SHARE
THIS



Havas Media Group has continued to grow in Australia, with the team announcing a series of significant client wins in the fashion, FMCG and pharmaceutical industries.

Expanding the agency’s fashion credentials, the team has been appointed as media agency to premium Australian swimwear retailer Seafolly in Australia and across key European markets, after a competitive pitch.

Chosen to deliver local and global strategic direction and creative media planning, the Havas Media team will develop campaigns to reflect the brand’s mission of being the world’s most iconic women’s swimwear and beach lifestyle brand.

In addition, Australian footwear brand Tony Bianco has also appointed Havas Media’s digital specialist division to advise on platform technology and to relaunch its CRM program.

Global confectionery group Perfetti van Melle, known for its brands Mentos and Chupa Chups, has also selected Havas Media.

The agency joins several other Havas markets around the world as Perfetti’s agency of record after a competitive pitch. The team will work closely with the local client to deliver innovative product campaigns and launches across all media channels.

The team has also extended the group’s existing media relationship with SunRice, adding redesigning and rebuilding Sunrice’s online properties to its existing media strategy, planning and buying remit.

Growing the agency’s health portfolio, Havas Media also picked up Aspen’s S26, tasked with the redesign and relaunch of its mother and baby-focused CRM club.

Havas Media CEO Mike Wilson said: “Our dedication to providing our clients with intelligent media solutions has driven this continued new business momentum.

“Our success is testament to the outstanding work our teams do day in, day out, with these leading brands drawing on the breadth and depth of Havas Media’s range of services.”

Please login with linkedin to comment

havas media havas media group

Latest News

AnalogFolk Hires Senior Creative Content Specialist Naomi Martin
  • Advertising

AnalogFolk Hires Senior Creative Content Specialist Naomi Martin

Global independent creative agency AnalogFolk has added more creative content firepower to its Sydney team with the appointment of award-winning Naomi Martin as senior copywriter and social lead. Martin’s focus will be further building the agency’s creative and strategic capabilities across editorial, branded content, influencers, creation and production. Formerly head of content at IPG Mediabrand’s […]

Apple Set To Bundle Subscription Services
  • Technology

Apple Set To Bundle Subscription Services

Apple unveils latest initiative that is rumoured to have come to Tim Cook while he was scooping the leaves in his pool.

by B&T Magazine

B&T Magazine
SkyBus Welcomes Back NZ Travellers With New Campaign Via Hardhat
  • Campaigns

SkyBus Welcomes Back NZ Travellers With New Campaign Via Hardhat

SkyBus’ latest ‘The Easy Way to Getaway’ campaign via newly awarded creative agency Hardhat aims to give a warm welcome to returning New Zealand travellers, letting them know the airport transfer service is ready and waiting. The win has seen Hardhat lead the charge on SkyBus’ strategy and creative across New Zealand, ensuring confidence in […]

by B&T Magazine

B&T Magazine
Woolworths W23 Longtail UX. From left Will Santow, Longtail UX Co-Founder and Co-CEO; Ingrid Maes, Managing Director W23 and Andreas Dzumla, Longtail UX Co-Founder and Co-CEO. Pictured at Dan Murphys in Mosman. 13th August 2020. Photograph Dallas Kilponen.
  • Technology

Longtail UX Secures $2.25M In Funding From Woolworths Group’s Venture Capital Arm W23

Longtail UX, an Australian founded tech company with 70+ clients across the Americas, EMEA and JAPAC, has today announced a $2.25m supplementary equity raise in partnership with Woolworths Group’s venture capital arm, W23 and Steven Lew-owned group, Global Retail Brands (GRB). The investment builds on the $3m funding round led by Investec through its Investec […]

Enero Posts Net Revenue Increase Of 4.9%
  • Media

Enero Posts Net Revenue Increase Of 4.9%

Forget 2020's plagues, pestilence and famine says Enero, as balance sheet comes out with sweet smell of potpourri.

by B&T Magazine

B&T Magazine