How does a brand become the next “big thing”? The Group M Round table contemplates the possibilities
The group also reveals how their night time pondering impacts their brands.
Those five marketers who took time out of their days are:
Anastasia Barlas, marketing director – Australia & New Zealand Kimberly-Clark Australia
Emma Rugge-Price, VP, communications, General Electric
Nikki Lawson, chief marketing & development officer, YUM Brands
Dominic Brandon, group manager, marketing and brand, Allianz
Ed Smith, executive Director, sales and marketing, Foxtel
