Vacuum and cleaning specialists Godfreys has appointed Hello Social to better connect its physical and digital efforts under a streamlined customer experience.
Following a comprehensive and competitive pitch, Hello Social won the Godfreys account and promises to focus on generating social content and engagement for the longstanding retailer.
Godfreys has been operating in Australia and New Zealand for 90 years and currently operates more than 150 stores and has serviced more than three million customers.
“We’re excited to be working with such a disruptive retail leader,” said Julien Dupuche, Hello Social’s director of client services.
“The brand has set and delivered an impressive digital transformation agenda to date and we’re looking forward to complementing their continued efforts.”
Nathan Dixon, head of marketing at Godfreys added: “Hello Social has a proven track record of delivering impactful strategic, creative and media outcomes. Their full-service capabilities really stood out in the pitch process, with work well underway we’re excited to bring it to market.”
Hello Social has been cleaning up with new clients this year, with Uber, Kimberly-Clark, Reckitt, Paramount Pictures, CoinSpot, Rebel Sport, Afterpay, PUMA, and Sunbeam all appointing the agency.