Gift hamper company Hampers With Bite has joined forces with Woolworths Marketplus in an Australian-first partnership to broaden the online shopping experience for Aussie consumers in time for Christmas.
Hampers With Bite has curated a special range of hampers for the online marketplace, moving beyond the traditional food and drinks offerings.
Its 32 Woolworths Marketplus hampers, which will be available in the coming weeks, include packages for pampering and self-care, car lovers, pet owners, and wine connoisseurs, with prices starting at $40.
Hampers With Bite is Australia’s oldest and most experienced hamper company, shipping more than 2 million hampers across Australian over more than 20 years.
It is the first hamper company on the Woolworths Marketplus platform to offer hampers that are not solely food and drinks.
The new Woolworths Marketplus platform brings together the MyDeal, Everyday Market from Woolworths, Big W Market, and Everyday Rewards Shop online marketplaces.
Hampers With Bite takes a data-driven approach to crafting its hampers, analysing consumer trends to ensure its products respond to consumer demand. Self-care and wellness products are at the forefront of gifting this year, accounting for more than 50 per cent of its online sales.
“We’re delighted to partner with Hampers With Bite here at Woolworths Marketplus. This collaboration allows us to offer our customers an even greater selection of high-quality gift hampers and supports our commitment to providing a best-in-class online shopping experience. We’re eager to see the range go live in the coming weeks,” said Woolworths Marketplus, head of partnerships and onboarding Matthew Strutt.
Kathryn Hogarty, General Manager at Hampers With Bite, echoed the excitement: “Our mission has always been to create a range that suits every occasion and every unique individual on your list. Partnering with Woolworths Marketplus allows us to ensure both shoppers and gift recipients enjoy a premium experience.”
The Hampers With Bite range is available at MyDeal and Big W Market.
