Emma Sheller and Vishnu Mohan have been appointed as heads of jury for the 2019 APAC Effie Awards.
Sheller (pictured above, left) is the global head of brand and marketing at Standard Chartered. Prior to joining the bank, she held the position of CMO for British youth fashion brand Jack Wills.
Sheller has also worked for the US high-street fashion houses Gap and Banana Republic for over five years, progressing from brand director to marketing director and then vice president of marketing.
She then spent six years as the regional marketing director for British luxury menswear and lifestyle brand Alfred Dunhill Ltd.
Mohan (pictured above, right) is Havas’ chairman and CEO for Southeast Asia and India. He joined the Havas network in 2005 to take on the responsibility of setting up Havas Media in the Asia-Pacific region.
Mohan began his career in advertising with Y&R India, where he took care of the Colgate Palmolive account. In 1995, he moved to Euro RSCG (now Havas Singapore), where he led the team to success, winning Agency of the Year at the inaugural Singapore Effie Awards.
Mohan went on to have an extensive career spanning two decades in adland taking on positions of account management, strategic planning and agency management roles at creative and media agencies in India, China, Singapore and the UK.
He took on his current position when Havas Group brought together all its communication disciplines under one roof to form Havas Villages in 2016.
Sheller and Mohan are the first two of eight heads of juries to join the APAC Effies judging committee for 2019, and will lead the jurors to review the most effective work from the region.
Commenting on her appointment, Sheller said: “We operate in an industry where change is the only constant, and the Effie Awards define what the marketing industry should be – that we are not creating works for the sake of art, but creating works that solve business challenges.
“I am delighted to accept the role as head of jury for the APAC Effie 2019 and look forward to reviewing the best works that the region has produced over the course of the last year”.
Mohan said: “Effectiveness is arguably one of the most important factors to consider when it comes to judging the success of a campaign, and something we always strive to achieve in our industry.
“The Effie Awards stand for inspiring, effective work that drive results, and I am both honoured and humbled to take on the role of head of jury for the 2019 APAC Effie Awards.
“I look forward to working with my peers to reward great ideas that drive positive business outcomes as we review the best work the region has to offer.”
The APAC Effie Awards are known globally by advertisers and agencies as the pre-eminent award for marketing effectiveness.
It might be a little more than six months old but indie creative agency It’s Friday, headed by former Leos and Saatchi boss Pete Bosilkovski, is off to an impressive start judging by R3’s monthly review of new business wins. It’s Friday posted an impressive third spot on June’s new business wins after the agency […]
Indie agency Ryvalmedia continues its impressive run, topping R3’s June list for new business wins for the third consecutive month. It’s been an impressive 2022 for the (lead image) Simon Ryan-steered agency after it announced the opening of its Sydney office in mid-July. Ryvalmedia was again R3’s pick of the media agencies with wins that […]
CRA chief executive officer Ford Ennals (pictured) announced today a renewed strategic direction for the peak radio industry body, with a greater emphasis on the digital audio market along with supporting its members to grow commercial radio advertising revenue. “We are experiencing strong growth in digital audio so it’s timely for CRA to have a […]
Amazon Web Services (AWS) has launched its first Above the Line (ATL) brand campaign after a decade of being in Australia, with the feel-good ‘Curiosity Kid’ ad series showcasing the many brands using its services. The campaign, which launched on August 7, highlights how AWS can be used for innovation by local businesses, demonstrating a […]
In this guest post, Stu Wragg (lead image), chief strategy officer at Herd MSL, takes a look at global brands getting the sustainability message right and the lessons Aussie brands can learn along the way… The need to address increased consumer and employee interest in the environmental and social action of business is clear to […]
Significant Other Creative Agency (SOCA) has brought on two senior hires, with Farah Alias joining as partnerships director and Neil ‘Marty’ Martin jumping into a dual head of art role. Alias (pictured, right) brings with her a wealth of senior international experience and knowledge from DDB & BBDO Singapore, Wunderman Thompson, and most recently Rare. […]
Ogilvy NZ has been appointed as the new creative and strategy agency for Breast Cancer Foundation NZ. BCFNZ chief executive Ah-Leen Rayner said the Ogilvy team presented a new direction for the foundation with a strong focus on reaching Maori and Pasifika women who were over-represented in breast cancer statistics. “Ogilvy’s approach acknowledged our current […]
Australian new car website, CarExpert.com.au has appointed independent growth agency Claxon as its creative and media agency after pitches from a slew of other agencies that included HERO and DDB. Claxon will be handling the creation of a new national TVC campaign and the associated media account working closely with shareholder, Seven West Media to […]
Sydney PR agency InsideOut PR has been appointed for Prestige InHome Care, an in-home aged care service with a focus on media relations. InsideOut PR worked with Prestige Inhome Care back in 2013 and again in 2017 launching their public relations and advertising program; and supporting their growing profile in the market. Founder and CEO […]