EY Acquires Blackdot To Improve Customer Transformation And Growth Capabilities

EY Acquires Blackdot To Improve Customer Transformation And Growth Capabilities
B&T Magazine
By B&T Magazine



The acquisition of Black Dot Consulting Pty Ltd (“Blackdot”) will strengthen EY’s customer transformation and growth capabilities.

Blackdot is an experienced customer consultancy that provides customer strategy, design and implementation services to assist clients achieve long lasting customer-centred growth. Founded in Sydney Australia in 2001 by Marty Nicholas, Blackdot has served clients globally through a network covering Australia, the UK, Singapore and Canada.

The acquisition will assist EY teams in serving clients to develop and implement customer-centric growth strategies, including design, user experience, digitisation, omni-channel, go-to-market and commercialisation.

CEO and founder Marty Nicholas will join the EY partnership in Sydney. Sixty-four Blackdot staff will join EY globally. Mark Taylor, managing director Blackdot EMEA will join the EY partnership in the UK.

Justin Greig, EY regional consulting managing partner, Oceania said:

“We are very excited to have the team from Blackdot join EY. The customer transformation capability that they bring complements our world class EY Port Jackson Partners strategy team, bringing deep growth, omni-channel, sales and marketing skills and linking perfectly with our customer research, experience, digital and data analytics capabilities. As a result, EY Australia now offers clients a market leading set of customer and growth services spanning innovation through to successful commercial execution – and further strengthens EY transformation leadership momentum.”

Marty Nicholas, CEO and founder of Blackdot said:

“I’m genuinely excited about what joining EY will bring to our clients and people. Combining EY’s complementary strategy, technology, data, digital and people advisory capabilities with our customer and growth expertise sets us up to unlock more value faster for clients looking to transform how they go to market.

Critically, the cultural fit with EY across all our centres has been unforced and energising from the outset. Watching the team get behind the opportunity to help EY fulfil their ambition of building a world class customer and growth capability has been exciting. The personal and professional growth opportunities this enables for us all are unrivalled.

Whilst this is a huge milestone for everyone who’s contributed to the growth of Blackdot over many years, it really does feel like the end of one great chapter and the beginning of another.”

David Larocca, EY regional managing partner and CEO, Oceania, said:

“Blackdot are a great fit for EY. We share an ambition of delivering long-term value for our clients by helping them solve complex challenges, and everything we do has people at the centre. They are a great addition to our already strong customer team and we look forward to working with them, both here in Australia and around the world.”

 




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