Netflix’s marketing machine has kicked it up a notch with the official trailer release of Drew Barrymore’s zombie show, Santa Clarita Diet.

Santa Clarita Diet was created by Victor Fresco, who is behind comedies including Better Off Ted and My Name Is Earl. The Netflix original stars Barrymore as a real estate agent who dies, but not really. She’s undead, a zombie, and must survive on human flesh- with the full support of her kids and husband (Timothy Olyphant).

Official trailer:

During the Golden Globes broadcast, Netflix dropped two teasers about the show:

There’s also a social media campaign about the Santa Clarita Diet starring some very good looking people. It appears that Netflix has tapped fitness influencers who fit the Southern California look to promote the mysterious ‘Santa Clarita Diet’:

.@tortilllaa is all about the flesh-squeezed juice life, thanks to the #SantaClaritaDiet! pic.twitter.com/Ov26hxCL4q

— Santa Clarita Diet (@SCDiet) January 16, 2017

.@laurendrain is killing the game with the #SantaClaritaDiet! pic.twitter.com/sifltFM1H2

— Santa Clarita Diet (@SCDiet) January 14, 2017

If looks could kill… @inanna is looking drop-dead gorgeous on the #SantaClaritaDiet! pic.twitter.com/M58daGUkFF

— Santa Clarita Diet (@SCDiet) January 12, 2017

.@jadelizroper is killing it with the #SantaClaritaDiet! Join today and get a body to die for. pic.twitter.com/H49XaZGS2O

— Santa Clarita Diet (@SCDiet) January 12, 2017

.@oliamajd is bursting with new life thanks to the #SantaClaritaDiet! Start today and get the body you always wanted! pic.twitter.com/f8cjYpIJ2T

— Santa Clarita Diet (@SCDiet) January 11, 2017

We would tell you what @jeffwittek‘s secret is… but then we’d have to kill you. ? #SantaClaritaDiet pic.twitter.com/mq0oTkaGaX

— Santa Clarita Diet (@SCDiet) January 10, 2017

I’m loving the @SantaClaritaDiet so far! If you’re dying to try it, check out the link in my bio. #newme #newyear #fitspo #SantaClaritaDiet #sponsored #fit #resolution

A photo posted by Jade Tolbert (@jadelizroper) on Jan 9, 2017 at 1:28pm PST

That’s it… I just can’t keep it a secret anymore. The @SantaClaritaDiet is now available for everyone at SantaClaritaDiet.com ??✨ I’m DYING to hear what you think about it ?❤ #SantaClaritaDiet #ad

A photo posted by Hannah Rathbun (@hannah_rathbunn) on Jan 17, 2017 at 2:51pm PST

This diet is turning me into a real man eater.. ? @SantaClaritaDiet ? #FitFam #Ad #SantaClaritaDiet

A photo posted by Matthew Crawford (@daddy_crawf) on Jan 9, 2017 at 11:43am PST

I can’t wait to try the exclusive @santaclaritadiet not only does it help you shed the pounds but it helps you get rid of your enemies too… ? LINK in bio for more info #Ad #SantaClaritaDiet

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