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Reading: Delacon Makes Three Senior Hires
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B&T > Media > Delacon Makes Three Senior Hires
Media

Delacon Makes Three Senior Hires

Tim Addington
Published on: 24th August 2018 at 8:57 AM
Tim Addington
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2 Min Read

Call analytics provider Delacon has made a number of senior hires including appointing former senior Optus manager Edgar Chieng to the newly created role as head of digital and strategy.

Chieng was with Singtel owned Optus for more than a decade most recently managing performance and insights for the digital marketing and sales teams.

He will oversee the development and execution of new initiatives at Delacon as well as delivering new digital-first customer experiences from data-driven insights.

Joining him is Alex Hitchcock who becomes head of account management in another newly created position.

He has ten years’ experience in delivering commercial results for clients including Dan Murphy’s, Fuji Xerox and the Endeavour Drinks Group, in addition to being a qualified chartered accountant.

Rounding out the new appointments is Dr. Arifur Rahman who becomes head of data science.

Before joining Delacon, he was working as research fellow in Australian National University (ANU) and was a research assistant in University of New South Wales when he started working on Delacon’s Speech Analytics platform.

Prior to starting his PhD he worked in the telecommunications industry for six years.

Delacon CEO Michael Center said: “The appointments of Edgar, Alex and Arifur further strengthens our capabilities to deliver leading call tracking data and speech analytics to our partners both in Australia and across the international markets we operate in.

“Each brings specialist skills to the business that will ensure we continue to grow and provide market-leading services. I welcome them all to the team.”

Delacon recently launched its speech analytics tool and has also announced a partnership with Partnerize, the leading provider of software solutions for digital partner marketing.

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By Tim Addington
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Communications professional with 15 years experience working in journalism, publishing and public relations for leading newspapers, magazines and PR agencies in the UK, Middle East and Australia. Currently working as executive director at peak trade association Publishers Australia after spending close to two years as communications director for independent Sydney advertising agency The Works in addition to providing PR consulting for media agencies, strategic marketing consultancies and experiential companies. Prior to The Works I was associate publisher and editor of leading advertising, marketing and media title, B&T, managing online and print editions, events and awards. Before moving to Australia I worked as editor of marketing and advertising magazine Campaign Middle East in Dubai, again overseeing online and the print magazine as well as developing and implementing educational and award events. Previously worked in public relations and UK national daily newspapers. Specialities include, strategic management, PR strategy, crisis management, media relations, writing, editing, event and people management.

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