The Sweet Danish TV Ad That’s Taking The World By Storm

The Sweet Danish TV Ad That’s Taking The World By Storm
SHARE
THIS



Danish television broadcaster TV2 has created an ad highlighting the diversity of its nation, and its since taken off internationally, filling eyeballs with tears everywhere.

The English version of the ad, called ‘All That We Share’, suggests that, despite appearances, people have a lot more in common than they realise.

“It’s easy to put people in boxes: there’s us and there’s them,” the video begins. “The high earners and those just getting by. Those we trust and those we try to avoid. There’s the new Danes and those who have always been here.”

But after asking participants to step forward under a new range of umbrellas – from bisexual to lovers of dance – each group gets split up and mixed in with others, with the video concluding, “Maybe there’s more that brings us together than we think”.

Check it out:

TV2’s original Danish version has been viewed 5.4 million times. The English version was released on January 27, marking International Holocaust Remembrance Day, and the day that POTUS Donald Trump released an executive order blocking citizens from seven Muslim-majority countries from entering America for 90 days and halting the Syrian Refugee Program for four months.

 

Please login with linkedin to comment

Advertising Standards Bureau Collette By Colette Hayman tv2

Latest News

Millennials Top Influencer Power List, With Cristiano Ronaldo Number One
  • Marketing
  • Media

Millennials Top Influencer Power List, With Cristiano Ronaldo Number One

Visual Capitalist‘s ‘Generational Power Index‘ for 2021 has found that millennials have the highest share of power in terms of digital platform and celebrity. Despite coming second last in terms of overall economic, political and cultural power (with Gen Zs at the bottom), Millennials hold significant power in terms of the digital world, particularly in the […]

by B&T Magazine

B&T Magazine
“We’re Here For The Long Term”: Amazon Prime Video Presents Showcases The Aussie Content Taking Over The World
  • Media

“We’re Here For The Long Term”: Amazon Prime Video Presents Showcases The Aussie Content Taking Over The World

Prime Video Presents Australia 2021, held at Crown Sydney on Tuesday afternoon, showcased an immense array of Australian content coming soon to the small screen. Presented by comedian Joel Creasey, attendees included a range of Australian talent in-person and onscreen including comedians and writers Kate McLennan and Kate McCartney, AFL Hall of Fame player Michael […]

by B&T Magazine

B&T Magazine
İstanbul, Turkey - February 10, 2019: Woman using smart phone on a couch. The smart phone is an iPhone 8 displaying Twitter application.  iPhone is a touchscreen smartphone developed by Apple Inc.
  • Media
  • Technology

Twitter Set To Launch $4/Month Subscription Service 

Social media platform Twitter may soon come with a monthly price tag, as rumours about ‘Twitter Blue’ continue to swirl. It has long been suggested that Twitter should take to a subscription model as a way to increase the overall monetisation of the userbase. According to analysts, Twitter’s average revenue per user (ARPU) is around […]

by B&T Magazine

B&T Magazine
Adelaide, Australia - September 20, 2013: Entering passcode on an iPhone 4 running iOS 7. iOS 7 is the foundation of iPhone, iPad, and iPod touch. It comes with a collection of apps and useful features. The iOS 7 update features a redesigned interface and hundreds of new features.
  • Technology

iOS 14.5: What It Means For Evolving Consumer Expectations Around Privacy

The early results for Apple’s new iOS 14.5 are in. In this piece, Kat Warboys, Marketing Director, APAC at HubSpot explains what the evolving consumer expectations around privacy mean for businesses. The world of security and data privacy is constantly evolving, and while many marketers are now used to this rollercoaster ride, this month’s iOS […]

Opinion

by B&T Magazine

B&T Magazine
Fiverr Creates Free Billboard Ads for Local Businesses In New Campaign Via By All Means
  • Marketing

Fiverr Creates Free Billboard Ads for Local Businesses In New Campaign Via By All Means

Fiverr, one of the world’s largest online marketplaces for digital services, has launched ‘Bill’s Billboards’, an initiative to help boost the local economy by creating free ads for local businesses and running them across $250,000 worth of billboard space. The ads in question were made by an award-winning Fiverr freelancer, who set himself up on […]

New Podcast The Wellness Rebellion Delivers Science Over Speculation
  • Media

New Podcast The Wellness Rebellion Delivers Science Over Speculation

The Wellness Rebellion with Maz Compton and Dr Sam Hay is a reset on everything we know about our health and wellness, uncovering the truth and debunking the trends with science-based wellness information to improve your everyday wellbeing. Each episode in the new weekly podcast series will see Compton and Dr Hay discuss a wellness […]