CHE Proximity Tops The AFR’s Top 10 Most Innovative Media & Marketing Companies
The AFR BOSS Most Innovative Companies list recognises the most innovative organisations in Australia and New Zealand as judged by the expert panel assembled by Nine’s The Australian Financial Review and business consultancy firm Inventium.
This year the list has been split into 10 industry-specific categories including a media and marketing category with CHE Proximity taking top honours.
CHE Proximity’s CEO Chris Howatson telling B&T: “This is the fourth year in a row we’ve won the marketing innovation award and the first year we’ve taken out the company title.
“It’s all thanks to our incredible clients who consistently seek more creative and innovative ways to achieve growth.
“We’re very grateful to them and proud of winning this together,” Howatson said.
The assessment methodology is outlined here.
Here’s this year’s top 10:
1. CHE Proximity
Innovation: Curing Homesickness
Number of employees: 100-499
2. Special Group
Innovation: The Uber Eats Australian Open Ambush
Number of employees: 30-99
3. PHD
Innovation: Future You – the collectable card game that teaches children about STEM
Number of employees: 100-499
4. M&C Saatchi
Innovation: Save This
Number of employees: 100-499
5. TRA
Innovation: COVID-19 Data Visualisation Tool
Number of employees: 30-99
6. DigitalMAAS
Innovation: DigitalMAAS Platform
Number of employees: 30-99
7. Momentum Media
Innovation: The Ballroom
Number of employees: 100-499
8. Thinkerbell
Innovation: The Purple Hive Project
Number of employees: 30-99
9. AKQA
Innovation: The Code of Conscience
Number of employees: 100-499
10. FINCH
Innovation: Creatable
Number of employees: 30-99
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