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Reading: CHE Proximity Tops The AFR’s Top 10 Most Innovative Media & Marketing Companies
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B&T > Media > CHE Proximity Tops The AFR’s Top 10 Most Innovative Media & Marketing Companies
Media

CHE Proximity Tops The AFR’s Top 10 Most Innovative Media & Marketing Companies

Staff Writers
Published on: 9th October 2020 at 9:11 AM
Staff Writers
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The AFR BOSS Most Innovative Companies list recognises the most innovative organisations in Australia and New Zealand as judged by the expert panel assembled by Nine’s The Australian Financial Review and business consultancy firm Inventium.

This year the list has been split into 10 industry-specific categories including a media and marketing category with CHE Proximity taking top honours.

CHE Proximity’s CEO Chris Howatson telling B&T: “This is the fourth year in a row we’ve won the marketing innovation award and the first year we’ve taken out the company title.

“It’s all thanks to our incredible clients who consistently seek more creative and innovative ways to achieve growth.

“We’re very grateful to them and proud of winning this together,” Howatson said.

The assessment methodology is outlined here.

Here’s this year’s top 10:

1. CHE Proximity

Innovation: Curing Homesickness

Number of employees: 100-499

2. Special Group

Innovation: The Uber Eats Australian Open Ambush

Number of employees: 30-99

3. PHD

Innovation: Future You – the collectable card game that teaches children about STEM

Number of employees: 100-499

4. M&C Saatchi

Innovation: Save This

Number of employees: 100-499

5. TRA

Innovation: COVID-19 Data Visualisation Tool

Number of employees: 30-99

6. DigitalMAAS

Innovation: DigitalMAAS Platform

Number of employees: 30-99

7. Momentum Media

Innovation: The Ballroom

Number of employees: 100-499

8. Thinkerbell

Innovation: The Purple Hive Project

Number of employees: 30-99

9. AKQA

Innovation: The Code of Conscience

Number of employees: 100-499

10. FINCH

Innovation: Creatable

Number of employees: 30-99

 

 

 

 

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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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