Carat Appoints Alex Lawson As Group Business Director

Carat Appoints Alex Lawson As Group Business Director
SHARE
THIS



Carat NZ today announces the appointment of Alex Lawson to the role of Group Business Director.

Lawson joins Carat from ZenithOptimedia where he was Group Business Director and has also held roles at APN News & Media, Mediaedge and Mediacom.  Well regarded in the industry, Alex was a 2015 finalist for Campaign APAC’s coveted Account Person of the Year.

Speaking of the appointment, Rob Harvey, CEO of Dentsu Aegis Network New Zealand said, “I’m really excited to have Alex join the team. Alex will bring great energy to the agency and a perfect balance of account service, strategic thinking, and leadership to the role. His diversity of experience is a great fit with our Group’s integrated way of working.”

Lawson said, “There are very few networks, people or clients in the NZ market that would have offered any serious appeal for me to move.  However, Rob, his vision for the Dentsu Aegis Network brands in NZ, along with the opportunity to work with progressive clients like ASB and Holden ticked each box so when he came calling it was, obviously, a very hard conversation to resist!”

“I’m excited to be a part of what he’s putting in place here at Dentsu Aegis Network and really looking forward to translating that progressive thinking into results for our clients and the Carat team.”

Lawson starts with Carat today.

Please login with linkedin to comment

Latest News

Underwear Subscription Brand Knobby Shares Loyal Customers’ Stories In New Campaign
  • Campaigns

Underwear Subscription Brand Knobby Shares Loyal Customers’ Stories In New Campaign

Australian underwear subscription brand Knobby is teaming up with its loyal subscribers to share their stories in a new campaign aimed at celebrating extraordinary individuals. Based on the Sunshine Coast, Knobby claims to be Australia’s leading undie subscription brand reaching subscribers across Australia, Europe, the US and Asia, with its undies featuring an amazing new […]

Digital Marketing Agency Whitehat Debuts New Website
  • Marketing

Digital Marketing Agency Whitehat Debuts New Website

Full-service digital marketing agency Whitehat Agency has launched its new website and branding, with the end-to-end project delivered by its own team of experienced in-house website designers, developers and UX specialists. After a challenging 2020,  Whitehat Agency has experienced a very positive 2021 to date, onboarding nine new clients including The Dog Mum, Handpicked Wines, Compost […]

Fintech Start Up DiviPay Bolster Team With Head Of Accounting
  • Marketing

Fintech Start Up DiviPay Bolster Team With Head Of Accounting

Fast-growing fintech startup DiviPay has announced the appointment of one of Australia’s most influential and reputable public figures in the accounting world, Trent McLaren, as its head of accounting. The move will enable Divipay to expand its reach into the accounting industry, with the aim of growing its business customer base. DiviPay, Australia’s first virtual […]

Adhesive Wins PR For Domain Group
  • Marketing

Adhesive Wins PR For Domain Group

Independent agency Adhesive has been appointed the public relations agency of record in Australia for the Domain Group, a leading property technology and services marketplace. The appointment will see Adhesive support PR & communications and campaign media activity for Domain, across consumer, corporate and B2B market remits. Adhesive will work closely with Domain’s in-house communications, […]

New Podcast ‘Come Out Wherever You Are’ Launches On LiSTNR For Pride Month
  • Media

New Podcast ‘Come Out Wherever You Are’ Launches On LiSTNR For Pride Month

Sean Szeps is a gay father and a proud member of the LGBTQIA+ community who believes he does not know enough about those within his community that have different gender and sexual identities to his own. Feeling compelled to explore the unique experiences of every member of the community, Szeps’ new podcast, Come Out Wherever […]