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Reading: Budget Airline EasyJet Brings Classic Artwork To Life As Mona Lisa Jets Off On Holidays
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B&T > Campaigns > Budget Airline EasyJet Brings Classic Artwork To Life As Mona Lisa Jets Off On Holidays
Campaigns

Budget Airline EasyJet Brings Classic Artwork To Life As Mona Lisa Jets Off On Holidays

Staff Writers
Published on: 26th July 2023 at 10:19 AM
Staff Writers
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British low cost airline EasyJet has thrown off its reputation for £29 flights to Benidorm and instead played-up its classy credentials in new work via creative agency VCCP.

The ad, called “Get Out There”, uses actors with remarkable similarities to classic art works to promote the airline’s more cultural destinations.

Leonardo da Vinci’s Mona Lisa gets featured, alongside Michelangelo’s David, Rodin’s The Thinker, Johannes Vermeer’s Girl With A Pearl Earring and a nod to Raphael’s famous little cherubs.

Arguably aimed at Brits looking for a more artistic sojourn than ones complaining about the Germans pinching the sun loungers. Watch the fun below:

 

 

 

 

 

 

 

 

 

 

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By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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