I have seventeen years experience working for digital design and advertising agencies in London, Manchester, Sydney and Singapore, creating work for global, international and local clients.
I'm passionate about creative technology where art meets copy & code, always with the big idea in mind. I strive to build collaborative relationships with people, departments, partner agencies and of course clients. I enjoy judging international award shows.
Under the moniker of 'forcefeed:swede' I create work outside of advertising. This is my art for arts sake alias. I have appeared in many publications and exhibited several projects at group shows in Tokyo, New York, London and Paris. I held my first solo exhibition in 2008 at MTV's Sydney headquarters.