ARN has launched new marketing campaigns to kick start the new year for Sydney’s KIIS 1065 and WSFM, Melbourne’s GOLD104.3 and KIIS 101.1, Brisbane’s 97.3FM, Adelaide’s Mix102.3 and Perth’s 96FM.
All campaigns roll out across digital and social channels today with a staggered outdoor launch across coming weeks in all markets.
The Kyle & Jackie O Show returned on KIIS 1065 today with the new brand campaign celebrating Kyle and Jackie O’s successful 20-year partnership on Sydney radio.
A new positioner has been launched for KIIS 101.1’s Jase & PJ in the morning. ‘They’re always up to something’, captures the authenticity, fun and unpredictability of the show, while Melbourne’s #1FM Station, GOLD104.3 has a new, evolved creative for The Christian O’Connell Breakfast Show.
Following the announcement that Robin Bailey is returning home to Brisbane’s 97.3FM with the reinvigorated Robin, Terry & Bob Breakfast Show, the new campaign celebrates the return of Robin and the team with ‘Together again for breakfast’.
Returning to air last week, Erin Phillips joins Mark “Soda” Soderstrom as special guest presenter on the Jodie & Soda Breakfast Show on Adelaide’s Mix102.3 while Jodie Oddy is on maternity leave.
