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Reading: Are Media And The Wiggles Launch First Children’s Cookbook Series
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B&T > Media > Are Media And The Wiggles Launch First Children’s Cookbook Series
Media

Are Media And The Wiggles Launch First Children’s Cookbook Series

Staff Writers
Published on: 14th December 2020 at 10:59 AM
Edited by Staff Writers
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Are Media and legendary Australian children entertainers The Wiggles have joined forces to publish a series of cookbooks that encourage children and their families to cook.

The books, Cooking with the Wiggles and Emma’s Tea Party, are the latest expansion into the popular children’s genre by Are Media.

In Cooking with the Wiggles, readers will join Emma, Lachy, Simon and Anthony as they share their easy recipes on how to cook eggs, toasties, burritos, meatballs, chicken nuggets, pasta, soup, chocolate cookies and more.

While easy-to-make food that is perfect for light meals is the subject of Emma’s Tea Party, which teaches children how to make sandwiches, pizza, cheesy chicken strips, potato wedges, fruit salad and pikelets.

“We are so excited about the launch of our new Wiggly cookbooks, Cooking with The Wiggles and Emma’s Tea Party,” Blue Wiggle Anthony Field said in a statement.

“These beautifully designed books contain easy to follow recipes for children and carers to enjoy. Cooking is such a great activity for families to share and offers many learning opportunities for children.

“We have always loved singing about food, and now it is a joy to bring families together in the kitchen with food. Who knows, they may listen to us while they are cooking.Yummy Yummy!”

Cooking with The Wiggles and Emma’s Tea Party are the first in a series of Wiggle themed cookbooks.

The Wiggles, along with Are Media, are planning to release more titles covering topics including baking and healthy lunch box meals in 2021.

David Scotto, books operations manager at Are Media, said: “Children have sung and danced with The Wiggles around the world for years, now they can learn to cook with them with these beautifully produced cookbooks featuring easy recipes kids will love.

“Children’s publishing is a priority area for Are Media Books and we are thrilled to be producing cookbooks for one of the biggest children’s brands in Australia.

“There has been a positive response from retailers for these Wiggles cookbooks, so we cannot wait to extend the series next year.”

Both books, priced at $14.99 each, are now on sale where all good books are sold.

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TAGGED: Are Media, The Wiggles
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Tim Addington
By Tim Addington
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Tim Addington is a communications professional with decades of experience in journalism and public relations across leading newspapers, magazines, and agencies in the UK, Middle East, and Australia. He is the founder and Director of TAG PR. Tim's extensive career includes serving as the head of Publishers Australia and Communications Director at independent Sydney advertising agency The Works. Tim was the Associate Publisher and Editor of B&T from 2007 to 2012. Prior to his time in Australia, he worked as the launch News Editor and then Editor of Campaign Middle East. He began his career at London’s largest news press agency before moving on to UK national daily newspapers. Tim is also an active participant in the industry, regularly moderating at conferences and serving as a judge for the CommsCon, Mumbrella, and B&T Awards.

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