Welcome to part 2 of the B&T Awards 2019 shortlist.
If you missed part 1, check it out here.
The following contains the rest of the categories, including Best Media Campaign, Best Digital Services, Best OOH Campaign and some of our new categories such at the B&T Bravery Award and Executive Leader of the Year, just to name a few.
If you’ve been shortlisted, make sure you also supply one of the following to [email protected] by October 19 to show as you (hopefully) pick up a trophy: a showreel of up to 15 seconds – 16:9 in H264 HD OR a team photo in high res, 16:9 dimension, JPEG
Please also double check your company name is spelled correctly; otherwise you could have a trophy which has a spelling mistake on it. So email [email protected] with any changes by October 4.
Early-bird tickets will also only be available until October 4! If you’ve been shortlisted, we highly, highly recommend you grab your tickets now – because you definitely want to pick up your trophy in person. Get them right here.
This year’s B&T Awards will be held Friday, 22nd November 2019 – The Venue, Alexandria, Sydney.
So without further ado, here’s part two of the B&T Awards 2019 shortlist!
B&T Award for Bravery (new)
| CHE Proximity | Velocity Frequent Flyer – The Earnbassadors |
| CHE Proximity | NRMA – Safety Hub |
| Cummins&Partners | Specsavers – Priceless Eyes |
| DDB Australia | Westpac – Separation |
| South Australian Tourism Commission |
South Australia Tourism Commission Rewards Wonder |
| Special Group | Uber Eats – Australian Open Ambush |
| The Monkeys | MLA New Australia Land |
| The Monkeys | Berlei – Stop your Boobs Playing their Own Game |
Best Ad Campaign
| BMF | ALDI – Pointless Points |
| BMF | ALDI – Santa Crashes Christmas |
| CHE Proximity | Velocity Frequent Flyer – The Earnbassadors |
| CHE Proximity | RACV – Cover for their Overconfidence |
| DDB Australia | Westpac – Help in the moments that matter |
| News Corp Australia | The Heart Foundation – Australia’s Worst Serial Killer |
| Special Group | Uber Eats – Tonight Ill Be Eating |
| The Monkeys | MLA New Australia Land |
| The Monkeys | NRMA – Dont Drive Naughty Drive Nice |
| WiTH Collective | GoDaddy – Raygrance |
Best Digital Campaign
| CHE Proximity | NRMA – Safety Hub |
| Edelman | PayPal Christmas Campaign |
| Leo Burnett | Samsung Sponsored Post by Leo Burnett |
| MediaCom | The Secret Life of Pets 2 |
| PHD | Priceline Flu |
| The Monkeys | Krispy Kreme Throwback Party |
| The Royals | Spotify Student Premium |
| Thinkerbell | Our Watch – Doing Nothing Does Harm |
| True Sydney and This Is Flow | Hydralyte |
| Web Profits | Logitech – Get Your Game Face On |
Best Digital Services
| G Squared |
| Murmur |
| Online Marketing Gurus |
| Reload Media |
| Rocket |
| Sparro |
| Web Profits |
| webqem |
Best Media Campaign
| Alchemy One | Bank Australia Clean Money |
| CHE Proximity | Velocity Frequent Flyer – The Earnbassadors |
| MediaCom | The Secret Life of Pets 2 |
| News Corp Australia | The Heart Foundation – Australia’s Worst Serial Killer |
| PHD | Childrens Panadol First Timers |
| PHD | A little help with the footy, like only Google can |
| PHD | Rexona Moments of Sweat Discomfort |
| Thinkerbell | Our Watch – Doing Nothing Does Harm |
Best Out of Home Campaign
| Deakin University | Mind Racer |
| Fed Square | Fed Square Big Screen Gaming |
| M&C Saatchi | News in Colour |
| Special Group | Uber Real Time Pickup Posters |
| The Royals | Athena Home Loans – Love us and leave us |
Best PR Campaign
| CampaignLab | Fuji Island Picture Perfect Paradise |
| Cummins&Partners | Walk Like a Woman for Plan International |
| Herd MSL | scUber: Changing perceptions about the Great Barrier Reef |
| Icon Agency | Reverse the threat campaign for Stay Smart Online Week |
| Map and Page, Westpac | Westpac Life Moments Separation Campaign |
| News Corp Australia | The Heart Foundation – Australia’s Worst Serial Killer |
| POEM | The Alternative Burger |
| The Monkeys | MLA New Australia Land |
Best Programmatic Trading Team
| Acquire – Custom Programmatic |
| Bench |
| UM – Australian Government |
| Xaxis Australia |
Best Radio/Audio Campaign
| Cummins&Partners | Walk Like a Woman for Plan International |
| Isobar Australia | Twenty Second Podcasts |
| Mamamia | Westpac The Split |
| PHD | Sound of summer |
| The Monkeys | MLA New Australia Land |
Best TV Campaign
| BMF | ALDI – Santa Crashes Christmas |
| BMF | ALDI Pointless Points |
| Common Ventures | Missing Persons Week: Hold onto Hope |
| DDB Australia | Westpac Help in the moments that matter |
| M&C Saatchi | CommBank Womens Cricket |
| Special Group | Uber Eats Australian Open Ambush |
| The Monkeys | Canadian Club Who Made Beer the Boss of Summer |
| The Monkeys | Berlei Stop your Boobs Playing their Own Game |
| The Monkeys | MLA New Australia Land |
Best Use of AR/VR (new)
| Aqualand | Aqualand Blue at Lavender Bay |
| Isobar Australia | Carriberrie |
| Luminary | PGH Bricks and Pavers Visualiser |
| Paper Moose | The Shepherd Centre x Experience Hearing |
| Snapchat | To The Seas |
| Think HQ | VMIA Strategy Launch |
| Urban | Sydney Olympic Park Authority – Cycling Adventure 360 |
Best Use of Social Media
| Brandalism | Scyon Walls Brandalism |
| CHE Proximity | Velocity Frequent Flyer – The Earnbassadors |
| Edelman | PayPals Influencer Campaign |
| Herd MSL | Tim Tam Slam – The ritual that took over Australia’s social feeds. |
| Isobar Australia | Foot Locker – Tune the Tuned |
| Leo Burnett & Spark Foundry | Captain Morgan Captain Influencer by Leo Burnett |
| Leo Burnett & Starcom | Samsung Sponsored Post by Leo Burnett |
| Mango | Streets Coolest One Hundred |
| Switched On | Four Pillars Gin Turning Summer Orange |
| The Monkeys | Krispy Kreme Throwback Party |
Best Use of Sponsorship
| Because Creative Experiences | Sydney Water Bring it to Win it |
| Rufus powered by Initiative Australia | Amazon Echo powers smarter homes on The Block |
| Map and Page, Westpac | Westpac Life Saver Rescue Drone Program |
| Map and Page, Westpac | Westpac Invictus Games Sydney 2018 partnership |
| Octagon | QBE Insurance – Swans ‘Flash Fabric’ |
| Ogilvy | AAMI AFL Sponsorship |
| Secret Sounds Connect | THE ICONIC x Falls Festival |
| Special Group | Uber Eats Australian Open Ambush |
| Thread Communications | Samsung QLED 8K Lounge |
Content Marketing Strategy of the Year
| CHE Proximity | Velocity Frequent Flyer – The Earnbassadors |
| Face to Face podcast | |
| Edelman | PayPal mCommerce |
| Isobar Australia | Five Things Every WSU Students Should Know |
| Keep Left | Orthodontics Australia Brand Campaign |
| Daresay | Optus ‘Yes’ Business |
| WWF-Australia | Net-Free North: we bought the net, now shop the sunnies |
| Yes Agency, UM and Amobee | Mundial |
Data-Driven Marketing (sponsored by Upland Adestra)
| Accordant | Accordant WSU Offer and Enrolment Autumn 2019 |
| AFFINITY | From the couch to the Coast |
| Alpha Digital | Hyper Relevant Search Marketing for Petbarn |
| CHE Proximity | NRMA – Safety Hub |
| Cummins&Partners | Jeep Trackhawk |
| Finecast & WaveMaker | UNHCR Addressable DRTV |
| HYLAND Agency Group | Sydney Airport |
| OMD | Maccas Monopoly Playing to WIN |
| PHD | Childrens Panadol First Timers |
| Verizon Media | Kim Crawford Rose My Moments Campaign |
Executive Leader of the Year
| Aimee Buchanan – OMD Australia |
| Brent Hill – South Australian Tourism Commission |
| Chris Freel – UnLtd |
| Chris Howatson – CHE Proximity |
| Chris Jeffares – Cummins&Partners |
| Jane Waterhouse – Bauer Media |
| Leilani Abels – Thrive PR + Communications |
| Mark Lollback – GroupM |
| Melissa Fein – Initiative Australia |
| Suzy Smiley – Apparent |
Marketer of the Year (new)
| Amy de Groot – Fed Square |
| James Lawrence – Rocket |
| Jenny Melhuish – Westpac Group |
| Mark Richardson – ALDI |
Media Brand of the Year
| Bauer Media |
| Broadsheet |
| RYOT Studio |
Media Sales Team of the Year
| Bauer Media |
| Broadsheet |
| PLAYGROUND XYZ |
