Skin care brand Palmer’s has announced it has appointed AnalogFolk to handle its creative account, and Tug to run its digital account.
Both will help Palmer’s develop its business across the Asia Pacific.
The company’s products include the well-known Cocoa Butter Formula and extensive ranges across the body, face, hair and stretch mark categories.
Hayley Bishop, marketing manager at Palmer’s, said Tug outlined an impressive approach for the business that aligns with its overall brand objectives.
“Their ability to join the dots between digital, data, and our brand growth aspirations make them the perfect fit for our business,” she said.
Tug managing director Shane Lennon said: “Palmer’s is an iconic brand, and we are delighted to be working with Hayley and the team to help evolve their digital offering.”
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