Out of home media company Ambient Group has announced the appointment of Cameron Taylor to the newly created role of general manager of outdoor.

This marks four senior positions filled at the company in less than a month.

Taylor has over 13 years’ experience in media and out-of-home, and his appointment is a pivotal step in the growth of Ambient Group’s business as it expands its out-of-home advertising concession foothold in the New Zealand market.

“Cameron brings a wealth of experience, market knowledge and know-how to our business,” said Chris Monaghan, director, Ambient Group. “Securing Cameron was integral to our 2015 business plan. We are on the verge of announcing some significant developments in the out-of-home category and he will be instrumental in driving these advancements.”

Taylor spent his previous eight years as general manager of Eyecorp and oOh! Media and is a well-respected figure in the New Zealand advertising industry.

“Cameron has a well deserved reputation for delivering results, and his strengths are built around successfully managing outdoor advertising concessions across airport, retail and university media.

“Ambient Group’s position in out-of-home is growing stronger, and I am confident that Cameron will make a positive impact on what we are poised to achieve.  The company is on track for big things this year.  Hiring Cameron demonstrates our commitment to provide the absolute best to our already broad client base,” said Monaghan.