Generative AI agency Time Under Tension has won a suite of new clients and appointed a number of new people to help service the brands.
The new clients include: Greencross Vets and Petbarn, Funlab (operators of Strike, Holey Moley, and Archie Brothers), Adairs, Frasers Property, Paramount Pictures, Cancer Council Victoria, Camera House and Officeworks.
To meet growing demand, Time Under Tension has strengthened its leadership and technical teams with three key hires.
Dan Simms joins as head of AI delivery, bringing deep enterprise experience from his role as group senior manager at Adobe.
Aish Kodali joins as AI engineer, leveraging her background at ANZ to develop scalable, intelligent systems for clients.
Lee’at Bruhl joins as product marketing manager for Peak, following her role as CEO at Speak More Clearly. Her appointment signals an exciting next phase of growth for Peak’s market presence.
“At Time Under Tension, we’re seeing brands start to grasp the full creative and commercial potential of generative AI,” said Time Under Tension co-founder Tim O’Neill.
“Our clients aren’t just testing the waters; they’re diving in and doing it with purpose. The next era of growth in our industry will come from the teams who know how to make AI work for humans, not instead of them.”
With more than 50 clients onboarded within its first two years, Time Under Tension’s momentum shows no signs of slowing.
