Martin Brown, Chairman of the AANA, confirmed today that CEO John Broome has chosen not to renew his contract and will leave the AANA after four years.
“On behalf of the Board, I would like to thank John for his leadership of the AANA secretariat during a very dynamic and challenging period. During his tenure, John has delivered on the AANA’s mandate to evolve the self-regulatory system and to raise the profile of the marketing profession.
“In particular, John has overseen a series of ground-breaking initiatives to help get better transparency in the digital supply chain and also played a strong leadership role in working with the MFA to create best practice guides for the media contract and the pitch processes.
“More recently, John and his team have had to navigate the impacts that the COVID-19 outbreaks had on our industry. He and his team transformed the AANA’s thought leadership & engagement program seizing the opportunity to move this online and triple its audience. This was an important development in keeping the marketing community connected during the past year and ensuring that we continued to discuss and tackle the major issues we face together.
“We are fortunate to have a dedicated and highly professional AANA secretariat who have delivered an exceptional marketing capability program and significant enhancements to a harmonised Food and Beverage Code.
“The self-regulatory system which is a cornerstone of community trust in the advertising industry is stronger and more relevant than ever.
Broome said that he had very much enjoyed his time leading the AANA but that the time was right for him to embark on a new challenge.
“It has been an honour to lead the AANA and to evolve the advertising Codes and funding model for the self-regulatory system and, more broadly, help to protect and advance the interests of those businesses that generate the advertising spend that is such a vital contributor to our economy,” Broome said.
The AANA will announce an interim CEO shortly and will commence an extensive search for the new CEO role.
Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. While his mother fortunately survived, he lost his […]
In partnership with storytelling agency Enthral, AFL star Kevin Sheedy has voiced a video ‘Love Letter to Victoria’ using visuals to showcase the state’s natural beauty and culture. Victoria has been hit with the worst of the coronavirus pandemic compared with any other Aussie state experiencing four lockdowns. Sheedy has partnered with Ethral to share […]
Telstra’s lower-cost telco, Belong, has awarded its strategy and creative account to Howatson + White, and has reappointed OMD to its media buying account, after a competitive pitch process. Howatson + White will handle strategy, planning, creative and CRM, while former agency Clemenger will continue to have a relationship with Belong, managing PR and retail activation. […]
Coca-Cola Australia has rolled out its new campaign ‘Turn Up Your Break’. The campaign will be led by a TVC that encourages people to truly pause with a Coke on their break so they can walk away feeling refreshed and uplifted. The TVC features two busy chefs stepping outside for a break, the bustling kitchen […]
Nova 919’s Ben & Liam breakfast show announced that they’ll be throwing their support behind and raising awareness for a cause very close to their hearts, mental health. On Monday 21 June Ben Harvey and Liam Stapleton will be locked in a purpose-built glass structure, in the middle of Rundle Mall, for an entire week […]
TRENDii has announced TRENDii Ads, a new contextual advertising solution that leverages content and context to promote eCommerce products at scale around the world. TRENDii Ads is user privacy friendly and offers a new way for businesses and brands to target consumers at the moment that they are most inspired to shop. “We believe good […]
ARN and The New York Times have reached an agreement for ARN to become the advertising sales representative for The New York Times’s podcast portfolio in Australia. The deal will enable Australian brands to connect with Australian listeners to The New York Times’s most popular podcasts, such as The Daily, Serial and This American Life, […]
Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]