Media-V, Cummins Ross create longest transit with Vok Beverages
<p> Media-V, Cummins Ross SA and Vok Beverages Australia have collaborated to create ‘The World’s Longest Transit Campaign’.</p><p> Following a route stretching from Port Douglas in North Queensland to Sydney, a convoy of Mobelites will stop in 22 towns to promote Rebellion Bay Spiced Rum.</p><p> Adrian Smith, Victorian Sales Manager of Media-V, said “We are thrilled to be part of this groundbreaking campaign which demonstrates the huge flexibility we offer our clients by delivering on the innovative thinking from Cummins Ross South Australia.”</p><p> “The advantages our Mobelites offer for this campaign are widespread – overcoming the lack of Outdoor opportunities in country towns, providing enormous “noticeability” in regional area’s that haven’t been exposed to this type of advertising before, and ultimately offering a local area marketing campaign across two states.”</p>
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