Yowie Group Launches “Feel the Magic with Yowie” Holiday Campaign

Yowie Group Launches “Feel the Magic with Yowie” Holiday Campaign

Yowie Group, the confectionary company that brings families sustainably sourced sweet treats combined with a unique educational experience, has officially debuted their “Feel the Magic with Yowie” holiday campaign.

Throughout the holiday season, Yowie will be offering free activities for families and ultra-rare Pacific Giant Glass Frog giveaways.

This Yowie collectible just debuted as part of the “Animals with Superpowers” series and the odds of finding a Pacific Giant Glass Frog are one in one thousand – so this is an extra special treat.

During the holiday season magic is felt all over the world, whether families are celebrating Christmas, Hanukkah, or Kwanza. There’s the magic of love, surprises, storytelling, traditions and new experiences.

Yowie is eager to inspire more feelings of enchantment by engaging children and families through meaningful holiday activities that can be done together or with friends.

Yowie Group’s global CMO, Cynthia Thayer, said, “Our goal is to provide opportunities for our customers to genuinely feel the magic with Yowie this holiday season.”

Aligned with that, this year Yowie has invited families to experience 12 Days of Magic this holiday season.

Visit www.yowieworld.com/holidays, the Yowie World YouTube channel, or the Yowie World Facebook page to see all the new activities and games in their “Feel the Magic with Yowie” campaign.

For any families looking to take advantage of Yowie’s “Feel the Magic with Yowie” holiday offerings, Yowie surprise-inside chocolate eggs can be found in more than 30,000 retail outlets across the United States, including Walmart, Target, 7Eleven, Albertson’s, Meijer, Walgreens, CVS and most recently both Food Lion and Casey’s or online at Amazon.com.

While Yowie is inviting families to feel the magic this season, they’re also spreading the feeling of magic through the donation of 14,150 Yowie books to families supported by Chrisco.

Through Chrisco, each family’s order is delivered in a hamper just in time for the holidays and Yowie’s books will be an added surprise for select hampers being delivered to Australian families.

“We are delighted to spread additional holiday magic and cheer to Chrisco customers in Australia by surprising recipients of select hampers with a Yowie book,” said Thayer.

Yowie surprise-inside chocolates provide an engaging experience outside of the typical holiday treat.

By providing delicious, sustainably sourced, 100% milk chocolate free from GMOs, gluten, nuts, palm oil and artificial colouring and flavours and the surprise and delight of discovering which endangered animal collectible is inside your Yowie egg to learn all about, parents can gift a treat that keeps on giving.

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