Survivor star turned Bachelor man Locklan Gilbert pulled a decent crowd for 10 on Wednesday night, debuting to 681,000 metro viewers, according to OzTAM data.
While a solid number, it is down on 2019’s debut episode of The Bachelor, which drew in 828,000 viewers.
It did, however, lead 10 to an audience share win in the 16-39 and 25-54 category, with 24 per cent and 20 per cent share, respectively.
Nine took the crown across primary channel share with 17.3 per cent, while Seven did 18.1 per cent, 10 did 14.0 per cent, ABC did 13.5 per cent and SBS did 5.7 per cent.
Network 10’s head of programming Daniel Monaghan said: “The new season of The Bachelor Australia has started strongly on all platforms. It was the number one show on TV last night in under 50s and all the key demographics, number one in live streaming and the number one entertainment show on social media.
“We’re pleased with how Australians have responded to the beginning of Locky’s journey to find his one true love. It’s going to be a great season with lots of fun, laughter, romance, tears and, of course, more than one curveball as the contestants find themselves searching for love in a global pandemic.”
Here’s how the rest of the night ran:
News did 1.05m, A Current Affair did 692,000, Hot Seat did 546,000, Emergency did 419,000 and RBT did 327,000.
The Project did 557,000, and 10 News First did 390,000.
News did 1.15m, The Chase did 651,000 and Highway Patrol Special did 421,000.
News did 760,000, 7.30 did 626,000, Shaun Micallef’s Mad As Hell did 498,000 and Rosehaven did 441,000.
All channel share
Seven won the night across all channels with 26.5 per cent. Nine did 24.5 per cent, 10 did 21.5 per cent, ABC did 18.1 per cent and SBS did 9.4 per cent.
Demographic breakdown (all channels)
- 10 – 27.8 per cent
- Seven – 25.8 per cent
- Nine – 24.3 per cent
- 10 – 31.8 per cent
- Seven – 26.9 per cent
- Nine – 22.1 per cent
Children’s cancer charity, Bailey’s Day, has teamed up with full-service international communications agency Noisy Beast to launch ‘The Big-Hearted Bear’ campaign, voiced by Channel 9’s Livinia Nixon. Each year, Bailey’s Day hosts a charity golf day, auction and luncheon to raise funds for children’s cancer research at Monash Children’s Hospital, but with the COVID-19 pandemic, […]