The Australian box office is undoubtedly experiencing a golden age of cinema backed by a year of continued ‘Super Bowl’ moments.
Avengers: Endgame broke a global record to become the highest grossing film of all time, claiming the ten-year reign over previous title holder Avatar.
Domestically it was the highest grossing film of 2019, with the highest opening day and weekend in box office history. Avengers: Endgame was seen by over 4.3 million people across Australia.
Globally, 2019 has now seen seven films take more than $1bn at the global box office so far: Avengers: Endgame, The Lion King, Spider-Man: Far from Home, Captain Marvel, Toy Story 4, Joker and Aladdin.
With record-breaking Frozen 2 currently on the big screen and Star Wars: The Rise of Skywalker about to release, 2019 is likely to see another two films joining the $1bn club, continuing to drive social currency and conversations.
With no freeze on audiences, Frozen 2 opened in Australia generating $9.7 million in its four-day opening, making it the highest-grossing global debut of any animated film in history. The film has already delivered an audience of over 1 million in only one and a half weeks of release.
Forecast to deliver an audience in excess of 4 million, Frozen 2 is on its way to become the highest-grossing animated film of 2019.
Hitting the big screen December 19, Star Wars: The Rise of Skywalker promises to deliver 2019’s next ‘Super Bowl’ moment, ending an epic story told over 42 years and captivating passionate and highly attentive audiences.
Looking forward, 2020 will no doubt see cinema continue its reign as the most preferred and least avoided ad format.
In 2020 audience growth will be driven by blockbuster titles No Time to Die, Wonder Woman 1984, Birds of Prey, Black Widow, Mulan and Peter Rabbit 2.
Trailers:
No Time to Die https://www.youtube.com/watch?v=BIhNsAtPbPI
Wonder Woman 1984 https://www.youtube.com/watch?v=sfM7_JLk-84&t=8s
Birds of Prey https://www.youtube.com/watch?v=kGM4uYZzfu0
Black Widow https://www.youtube.com/watch?v=RxAtuMu_ph4
Mulan https://www.youtube.com/watch?v=KK8FHdFluOQ
Peter Rabbit 2 https://www.youtube.com/watch?v=PWBcqCz7l_c
