After copping some backlash for its algorithm change, Twitter has announced a new change which has people very excited: Twitter’s GIF library has launched. The GIF library includes all the GIFs you know and love courtesy of GIPHY and Riffsy.
Senior product manager at Twitter Sasank Reddy said in a blog post: “Whenever you’re composing a Tweet or Direct Message, you can search and browse the GIF library. So if you’re looking for the perfect cat yawn or dance move to express exactly how you feel, just click the new GIF button.”
Last year, people on Twitter shared over 100 million GIFs but now it’s a lot easier:
- Tap the GIF icon at the base of the compose Tweet screen
- Search a GIF by keyword, or browse categories of different reactions
- Select your GIF and Tweet
The GIFs are coming! Get ready to search and send GIFs in Tweets and Direct Messages: https://t.co/uk75stt1zNpic.twitter.com/1dDD1B4CW2
— Twitter (@twitter) February 17, 2016
To welcome the new GIF feature, Twitter posted a series of GIFs on its own account:
— Twitter (@twitter) February 17, 2016
— Twitter (@twitter) February 17, 2016
3/ pic.twitter.com/Rk4PCVOuv9 — Twitter (@twitter) February 17, 2016
4/ pic.twitter.com/6dIGFv1YMq — Twitter (@twitter) February 17, 2016
“GIPHY delivers real-time GIFs as they happen, helping to power Twitter’s live commentary and conversation,” says Alex Chung, founder and CEO of GIPHY. “GIPHY’s users are creating GIFs for news, entertainment, sports, and expression that can enrich Tweets. We’re excited to work with Twitter to make sharing these GIFs even easier.”
“So much can be expressed with GIFs, and the key is to find just the right one in the moment that quickly and efficiently expresses your emotions,” says David McIntosh, CEO and co-founder of Riffsy. “We’re excited to explore this partnership with Twitter and watch Twitter users discover and share their favorite GIFs in their daily lives.”
GIF search will roll out over the coming weeks to everyone around the world on iOS, Android, and twitter.com.
