Try, Try Again – Rugby World Cup TV Rights Still In The Air

British and Irish Lions and Auistralia players contest a line-out during the Second Test match at the Etihad Stadium, Melbourne. PRESS ASSOCIATION Photo. Picture date: Saturday June 29, 2013. See PA story RUGBYU Lions. Photo credit should read: David Davies/PA Wire. RESTRICTIONS: Editorial use only, Non-commercial use, Photographs cannot be altered or adjusted other than in the course of normal journalistic or editorial practice. Call 44 (0)1158 447447 for further information.

The 2019 Rugby World Cup kicks off in September, but as of yet, it is yet to find a home on the small screen, with rights to broadcast the tournament still up for grabs.

The delay has set those in the TV industry achatter, however World Rugby, working with sports agency IMG, says that there is nothing to fear.

A spokesperson said in a statement: “World Rugby has entered into a competitive process for the Australian Rugby World Cup 2019 rights and is encouraged by the strong response.

“In line with the strategy and timetable of staggered global rights sales, the Australian process only recently launched and we are focused on ensuring a broadcast environment that is great for fans”.

TELCO giant Optus landed the rights to last year’s FIFA World Cup in a massive coup, however the broadcast was marred by poor quality streams, buffering and playback issues, leading to a handful of games moving to SBS.

The 2019 Rugby World Cup takes place in Japan from Friday September 20, with the host nation facing off against Russia. Australia follows the next day in a matchup against Fiji.

The final will be held on November 2.

Please login with linkedin to comment

Rugby Australia Rugby World Cup

Latest News