The Lab, has expanded its strategic consulting capabilities with three new hires in its Melbourne team.
Senior quantitative strategist Nassia Galanis and strategists Darcey Bates and Josh Osborn bring local and international experience spanning quantitative research, brand strategy and data-led consulting. Meanwhile, managing director Rebecca Brody has returned from parental leave to lead the next phase of growth for the business.
Galanis has joined with more than eight years’ experience in insights and consulting, including time at Fiftyfive5, where she worked across sectors including retail, FMCG, sport, entertainment and higher education. She specialises in translating data into practical, commercially grounded recommendations that help clients make better decisions.
Bates brings experience across insights and strategy, helping organisations turn data into actionable recommendations. Her background spans sport, healthcare, corporate and public affairs, including roles with West Ham United Football Club and agency work for clients including Amazon, Meta and AstraZeneca.
Osborn has more than five years’ experience across the UK, Singapore and Australia, having worked on brand positioning, innovation, category growth and shopper strategy projects for Fortune 500 FMCG and pharmaceutical clients. His background spans sales, marketing and insights functions, providing a broad commercial perspective.
“Coming back to a team with this much energy, curiosity and talent is incredibly exciting. Nassia, Josh and Darcey each bring something different, whether it’s deep quantitative expertise, global consulting experience or a client-side perspective that helps challenge conventional thinking,” said Melbourne managing director Rebecca Brody.
“At The Lab, we’ve always believed the best ideas come from seeing things differently. Clients aren’t looking for more information; they’re looking for fresh perspectives, clarity and direction. By bringing together research, strategy and consulting expertise under one roof, we’re building a team that can help organisations uncover opportunities they might otherwise miss and make decisions with greater confidence.”
