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B&T > Media > How Social Media Reacted To Ten’s Bachelor In Paradise
Media

How Social Media Reacted To Ten’s Bachelor In Paradise

Staff Writers
Published on: 27th March 2018 at 10:57 AM
Staff Writers
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Ten’s new reality romp, Bachelor In Paradise, isn’t exactly killing it in the ratings, pulling just 656,000 viewers last night for its second episode.

Although, it does appear to be faring a bit better on social media, if data from social media insights firm Meltwater proves anything.

As expected, most of the social conversations centred around contestants Jake, Tara, Davey and Brett. However, Laurina’s date card brought Blake back into the limelight after their muddy date, taking the medal for pash number two.

Screen Shot 2018-03-27 at 10.48.39 am

The second episode took a slight dive in social conversations last night. Many people were asking for Apollo, while others questioned the state of Michael’s singlet game. There was an eight per cent decrease in social conversations compared to Sunday’s premiere.

Social media coverage peaked at more than 1900 mentions on the night of the first rose ceremony across Facebook, Instagram, Twitter, YouTube and online blogs.

Screen Shot 2018-03-27 at 10.50.17 am

When it comes to the show’s villain, Brett Moore, his alliance with Tara and his supposed relationship off-Island with Stephanie Boulton did not sit well with Australian viewers.

Screen Shot 2018-03-27 at 10.51.27 am

If and when Steph arrives, she will have some questions that need answering. Not even Tara could save her from this one.

What will happen between Flo and Jake, after she admitted making the wrong decision in the next episode preview? Will Lisa and Luke finally get romancing? Will Jarrod bring a pot plant? Will the producers become the next contestants on the island?

Screen Shot 2018-03-27 at 10.53.48 am

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TAGGED: Bachelor in Paradise, Network Ten
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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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