Slingshot, Workshop Creative And Bridges PR Appointed To Sydney Campaign For Hamilton

Hamilton
Richard Rodgers Theatre

Cast
Lin-Manuel Miranda	Alexander Hamilton
Javier Muñoz	Alexander Hamilton
Alternate
Carleigh Bettiol	
Andrew Chappelle	
Ariana DeBose	
Alysha Deslorieux	
Daveed Diggs	Marquis De Lafayette
Thomas Jefferson
Renee Elise Goldsberry	Angelica Schuyler
Jonathan Groff	King George III
Sydney James Harcourt	
Neil Haskell	
Sasha Hutchings	
Christopher Jackson	George Washington
Thayne Jasperson	
Jasmine Cephas Jones	Peggy Schuyler
Maria Reynolds
Stephanie Klemons	
Emmy Raver-Lampman	
Morgan Marcell	
Leslie Odom, Jr.	Aaron Burr
Okieriete Onaodowan	Hercules Mulligan
James Madison
Anthony Ramos	John Laurens
Phillip Hamilton
Jon Rua	
Austin Smith	
Phillipa Soo	Eliza Hamilton
Seth Stewart	
Betsy Struxness	
Ephraim Sykes	
Voltaire Wade-Green	
Standby: Javier Muñoz (Alexander Hamilton)

Production Credits:
Thomas Kail (Director)
Andy Blankenbuehler (Choreographer)
David Korins (Scenic Design)
Paul Tazewell (Costume Design)
Howell Binkley (Lighting Design)


Other Credits:
Lyrics by: Lin-Manuel Miranda
Music by: Lin-Manuel Miranda
Book by Lin-Manuel Miranda
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Following a competitive pitch, media agency Slingshot, creative agency Workshop Creative and PR agency BridgesPR have been appointed by local live entertainment producer Michael Cassel Group to implement the Sydney campaign for Hamilton.

The Tony, Olivier, Grammy, and Pulitzer Prize-winning stage musical will be presented at the Sydney Lyric Theatre from March 2021.

Slingshot has been appointed to manage the media strategy, implementation, and buying while Workshop Creative has been appointed to lead the creative strategy. Veteran theatre publicist Peter Bridges, who has worked previously with Michael Cassel Group on Kinky Boots, Beautiful: The Carole King Musical and the current hit Harry Potter And The Cursed Child, has been appointed to provide PR strategy alongside a MCG Comms team headed by Remy Chancerel.

Slingshot CEO & Partner Simon Rutherford said winning the Hamilton account adds another highlight in the Slingshot story. “We love working on musical theatre and there is no bigger show on the planet than Hamilton. To play a part in bringing it to Australian audiences is a privilege.  We are very excited to be working on this production.”

Workshop Creative’s co-owners Ash McKenzie and Jeff van de Zandt said, “Both theatre and creative marketing are our true passions so we are thrilled to be part of this team working on one of the most monumental productions to ever hit our shores.”

Hamilton is the story of America then, told by America now.

Featuring a score that blends hip-hop, jazz, R&B and Broadway, Hamilton has taken the story of American founding father Alexander Hamilton and created a revolutionary moment in theatre—a musical that has had a profound impact on culture, politics, and education.

With book, music, and lyrics by Lin-Manuel Miranda, direction by Thomas Kail, choreography by Andy Blankenbuehler, and musical supervision and orchestrations by Alex Lacamoire, Hamilton is based on Ron Chernow’s acclaimed biography. It has won Tony ®, Grammy ®, and Olivier Awards, the Pulitzer Prize for Drama, and an unprecedented special citation from the Kennedy Center Honors.

Hamilton features scenic design by David Korins, costume design by Paul Tazewell, lighting design by Howell Binkley, sound design by Nevin Steinberg, hair and wig design by Charles G. LaPointe, casting by Telsey + Company, Bethany Knox, CSA, and General Management by Baseline Theatrical.

Hamilton’s Australian engagement is produced by Jeffrey Seller, Sander Jacobs, Jill Furman, The Public Theater, and Michael Cassel.

 

 

 

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