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Reading: Ryan Reynolds & Rob McElhenney Launch Hilarious Wrexham “Merch Merch”
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B&T > Marketing > Ryan Reynolds & Rob McElhenney Launch Hilarious Wrexham “Merch Merch”
Marketing

Ryan Reynolds & Rob McElhenney Launch Hilarious Wrexham “Merch Merch”

Aimee Edwards
Published on: 13th November 2023 at 2:20 PM
Aimee Edwards
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2 Min Read
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Ryan Reynolds and Rob McElhenney have launched a new line of non-traditional Wrexham FC merch for fans in partnership with Vistaprint.

Immortalised in Disney Plus’s recent Welcome to Wrexham FC documentary, the popularity of the English football team has soared worldwide. Due to this overwhelming increase, fans have been desperate to obtain official club merchandise, with many struggling to find stock available.

Off the back of the new demand, McElhenney had what Reynolds described as a “genius idea”, reaching out to VistaPrint, Wrexham’s back-of-shirt sponsor, to find a solution.

With Vistaprint’s ability to print anything on anything, the Wrexham Merch Merch line was born.

 

 

View this post on Instagram.

 

A post shared by VistaPrint (@vistaprint)

The “Wrexham Shirt Shirt” features a printed image of a Wrexham FC jersey on the front of a plain white t-shirt.

The “Wrexham Hat Hat” is a plain white cap with an image of an official Wrexham team cap printed on the front.

All net proceeds from Wrexham’s New Merch Merch will go towards the Wrexham Food Bank, which provides emergency food, supplies and support to local people in crisis. Fans are being urged to move quickly, with the US having already sold out of the ‘Merch Merch’ range overnight.

VistaPrint Australia is offering the limited-edition T-shirt and Cap for purchase while stocks last.

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Aimee Edwards
By Aimee Edwards
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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

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