B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • AFL
  • Federal Election
  • Pinterest
  • AI
  • NRL
  • News Corp
  • Cairns Hatchlings
  • Married At First Sight
  • Channel 10
  • oOh!Media
  • Anthony Albanese
  • WPP
  • Thinkerbell
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Renault’s Spunky Captur Captured in City-To-Beach Campaign By Task 2 And Plan B
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Renault’s Spunky Captur Captured in City-To-Beach Campaign By Task 2 And Plan B
Advertising

Renault’s Spunky Captur Captured in City-To-Beach Campaign By Task 2 And Plan B

Tracey Porter
Published on: 16th February 2015 at 12:40 PM
Tracey Porter
Share
1 Min Read
SHARE

Renault is launching its SUV Crossover in Australia with the campaign: ‘Crossover to Captur. Crossover to Renault.’ Developed by Task2 and Plan B, Renault hope to replicate Captur’s European success where it’s been the top selling model in its category.

The integrated campaign is designed to showcase the versatility of Captur that combines the handling and manoeuvrability of an urban hatch with the elevation and room of an SUV.

CREDITS

Advertising Agency – TASK2 / PLAN B

Plan B Creative Director: Matthew Vandermark

TASK2 Partner: Michael Cleary

Head of Production: Iain Todd

Senior Project Manager: Annette Morris

Director: Scott Pickett

Executive Producer: Nick Simkins

Producer: Sarah Nichols

Production Company: Jungle Boys

DOP: Steve Windon

Post House: Method

Editor: Dan Mitchell

Sound House: We Love Jam

 

 

 

 

 

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Bang PR, focus, Justin Drape
Share
By Tracey Porter
With a face for radio and a body for comfort, Tracey Porter knows her dream of becoming a Sports Illustrated cover girl is likely to remain unfulfilled. Which is why she now earns a crust from writing. A vastly experienced New Zealand-born Sydney-based career journalist, Tracey cut her teeth in journalism nearly two decades ago working for a Fairfax-owned daily newspaper covering everything from criminal court and local body politics to sport and education. Lengthy stints at advertising, marketing and media magazine AdNews and an editorship at fashion business title Ragtrader followed before she launched her own communications business – TraceAbility - in late 2009. Just six short years later TraceAbility’s clients include government agencies both sides of the ditch, SMEs, independent publishing houses, multi-national newspaper groups, event companies, international and domestic fashion brands, restaurants and even the odd advertising agency. In short Tracey has: • More than 17 years’ experience as an editor and journalist working across a range of media platforms including daily newspapers, fortnightly and monthly magazine titles and online publications. • The ability to write news, features, profiles, tender documents, commercial content and analytical opinion cogently, concisely and with flair. • The demonstrated ability to take charge and produce high quality work to deadline and within budget. • The initiative to cultivate high-level corporate/media contacts and contribute to the editorial and financial direction of a range of different mediums. • An array of complementary skills which include public relations strategy, editorial strategy, brand development, pagination, elementary graphic design, layout design and photography. • Ability to write shorthand at speeds in excess of 90 w/p/m. Specialties: Journalism, proofing, editing, copy writing, corporate communications, public relations, brand development and marketing.

Latest News

Bunnings stock photo
PHD Melbourne Nails Bunnings’ Media Account
23/05/2025
OMD’s DJ Sometimes Wholesome Wins Inaugural Club Unltd. Final
23/05/2025
TV Ratings (22/05/2025): Top Of The Table Dogs Toppled By The Dolphins In Treacherous Conditions
23/05/2025
Toothpaste Brand White Glo Admonished Over ‘Make The White Choice’ Ad
23/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?