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Reading: NikeSKIMS Debuts New Ballerina-Inspired Campaign Featuring BLACKPINK’s LISA
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B&T > Campaigns > NikeSKIMS Debuts New Ballerina-Inspired Campaign Featuring BLACKPINK’s LISA
Campaigns

NikeSKIMS Debuts New Ballerina-Inspired Campaign Featuring BLACKPINK’s LISA

Staff Writers
Published on: 28th January 2026 at 11:54 AM
Edited by Staff Writers
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The NikeSKIMS Spring ’26 Collection introduced a head-to-toe system of dress that fuses performance innovation with high-fashion design, inspired by modern ballerinas, featuring LISA from K-pop band BLACKPINK as face of the campaign.

The new Spring line offers a fresh take on performance silhouettes with five apparel collections, the introduction of the Nike SKIMS Rift Satin, and updated accessories.

“This Spring ‘26 Collection celebrates the timeless poise and elegance of ballerinas but with a distinct modern twist,” said Kim Kardashian co-founder and chief creative officer SKIMS. “We obsessed every detail — from the soft lines and feminine colours to the premium materials. Each piece is a statement of beauty and allows women to move with confidence and grace.”

The Spring line offers five material collections across Matte, Stretch Knit, Ribbed Seamless, Weightless Layers and Woven Nylon.

The NikeSKIMS Spring ’26 Collection comes to life through a campaign starring LISA of Blackpink. LISA is a rapper, singer, dancer and actress.

LISA

“When I’m performing, it’s all about looking great while still being able to move and dance,” says LISA. “The NikeSKIMS collection is so comfortable and light that I feel confident wearing it everywhere — from rehearsals to traveling or even relaxing at home. It’s easy to move in, looks amazing, and fits perfectly into my everyday life.”

Directed by Sergio Reis, most recognised for Troye Sivan Gap campaign, the campaign film celebrates the grace and strength of motion and form while spotlighting LISA’s artistry and passion for movement and dance.

Filmed in Paris, the campaign also features professional ballerinas and dancers who helped bring the Spring ’26 Collection lookbook to life.

NikeSKIMS offers women a complete system of dress that is built on the strength of both brands. From footwear to foundational pieces and bold silhouettes, every product has been meticulously designed to sculpt and engineered to perform for every body.

“The NikeSKIMS Spring ’26 Collection is a true head-to-toe system of dress, designed to make women feel confident and feminine,” said Jamie Jeffries VP of global apparel, Nike. “We’ve paid attention to every detail — from style and function to comfort — so every piece works together seamlessly. By combining Nike’s expertise in performance innovation with SKIMS’s inclusive fit and sculpting technologies, we’re delivering something truly unique for women everywhere.”

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