Angry Nike customers are calling for a boycott of the sportswear giant’s products after it announced it was releasing a Nike hijab for Muslim sportswomen. Read B&T’s original story here.
The sportswear company said it had developed the product after Muslim athletes had complained of having to wear a traditional hijab, while it was hoped it would also prompt more women to take up competitive sport.
Although not due for release until next year, it’s already being worn by some athletes including Emirati figure skater Zahra Lari (below).
But a protest against the headwear is gathering pace online, not so much in its anti-Muslim sentiment but many believing the hijab is demeaning and normalises the oppression of women. Check out some of the social media rage below:
The sum of Australian betting agency Sportsbet’s advertising activity has been revealed. As reported in the Herald, the betting agency’s UK owner Flutter told investors Sportsbet spent around $139 million in local advertising efforts in 2020, making it one of the top-spending advertisers in Australia. And the high level of marketing activity appears to have […]
Lil Nas X might be the most marketing-savvy pop star we’ve ever seen. His latest music video, which features condom brand Durex, is a testament to that. Lil Nas X is the king of stunts, from Nike X Satan shoes to declaring he was ‘pregnant’ with his debut album. His new music video for his pop ballad […]
Denver in Colorado isn’t all stunning snow-capped vistas and imposing Rocky Mountains, with the city also boasting a rather thriving art scene. Newest on the block is an immersive exhibit called Convergence Station by art collective Meow Wolf, and if this promo video is any indication, it’s a whacky place indeed. To get more visitors […]
The Australian Commercial Radio Awards (ACRAs) will be held as a live event on Sunday, February 13, 2022, event organiser and industry body Commercial Radio Australia has announced. The decision to delay the red-carpet event from its original date of October 30 will allow time for corporate events and interstate travel to resume once government […]
UK vegan snack brand, The Primal Pantry, has been threatened with legal action by corporate chocolate company Mondelez International over the colour of its packaging. The Primal Pantry recieved a letter from Mondelez asking it to “cease and desist” selling its Cocoa Real Food Bars in the EU, or face legal action. Mondelez, according to […]
Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]
Today Mars Food Australia has announced that Ben’s OriginalTM rice products are available in new packaging at Australian retailers nationally. The arrival of Ben’s OriginalTM on retail shelves will be supported by an integrated campaign to drive awareness of the new brand. The “Everyone’s Original” campaign focuses on the brand’s vision of inclusivity that celebrates […]
Agnes Media has appointed former Qantas marketer Jan Consul as senior performance manager, as the independent Sydney agency continues to record significant client growth. Consul will lead the programmatic trading and social management at Agnes Media and has extensive experience in digital performance marketing gained from a career spanning the Philippines, Singapore and Australia. After […]
OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]
Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion (US$10B). Freshworks, which was founded in India, has strong roots […]
Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]
Awindependent PR Agency Agent99 has added The Distilled Spirits Council of the US (DISCUS) to its client roster, alongside thought leader and commercial property specialist, Helen Tarrant. DISCUS is a national trade association representing U.S. producers, marketers, and exporters of distilled spirits. The account was won following a competitive pitch earlier this year. DISCUS has […]