According to reports, News Corp is going to cut up to 200 jobs as it launches a global cost-cutting drive.
According to the Australian Financial Review, News Corp is shifting its strategy from increasing subscribers to cutting spending amid fears of a reduction in consumer spending.
News Corp owns The Daily Telegraph, The Herald Sun, The Australian and Vogue Australia.
Australian executive chairman at News Corp, Michael Miller, had previously spoken about a “pay and stay” approach to the company’s media assets, where readers subscribe and stay for a long time.
According to the AFR, however, he flipped the switch at a company-wide town hall last week, changing the phrase to “stay and pay”, emphasising the importance of retention.
The news comes after global CEO Robert Thomson announced a 5 per cent reduction in global headcount last month, which would save $US130 million ($197 million) and cut 1250 jobs.