Streaming service Netflix and Aussie burger brand Grill’d have teamed up in celebration of National Burger Day and the upcoming release of Stranger Things 4 and announced the limited edition Demogorgon Burger, as well as a transformation of the Grill’d Galeries restaurant in the Sydney CBD.
The Demogorgon Burger features grass-fed Australian beef pattie, roasted peppers, dill pickles, and cos lettuce, smothered in backyard burger sauce and sour cream. It also comes with a deadly buffalo dipping sauce.
Additionally, the Grill’d Galeries restaurant in Sydney CBD has been transformed into the Upside Down, with fans able to step through the rift into an immersive world complete with vines, floating spores and interactive experiences.
There is also a national consumer promotion for Relish Members, with the major prize, a trip for two to San Francisco to experience the Stranger Things: The Experience fan exhibit.
Ben Goss, chief marketing officer, Grill’d says: “Every Grill’d burger is made using the freshest all natural ingredients so I guarantee you’ll be rating this Demogorgon burger an eleven out of ten. Netflix and Grill’d partnering on this phenomenal series has been a monster journey. The best way to immerse yourself in the new season is by defeating your very own Demogorgon, alongside the gang from Hawkins.”
Eduardo Mendez, Netflix ANZ head of marketing partnerships, said: “Stranger Things is a global phenomenon which continues to entertain people of all ages. Netflix is thrilled to celebrate the fandom of Stranger Things with Grill’d in Australia. What better way to mark the new season premiere with the release of this epic Demogorgon Burger.”
Since its release in 2016, Stranger Things has become one of the most loved shows here and around the world. Garnering over 65 award wins and 175 award nominations, the nostalgic 80’s supernatural fan favourite is back tonight for its fourth and penultimate series.
Stranger Things 4 Vol. 1 premieres Friday 27 May, 5pm AEST only on Netflix.
The Demogorgon Burger is available for a limited time at all Grill’d restaurants Australia wide until 16 June 2022.
