Agency Nature has announced the recruitment of a series of new professional staff across its Melbourne and Sydney offices.
The addition of the new staff in recent months – follows strong growth in both offices during 2020-21 and is part of Nature’s ongoing investment in its people and capabilities.
In Sydney, three new hires take the team to seven after two years of operation.
Vicky Illingworth has been hired as associate director to lead some large existing and recently won accounts. Illingworth is from FiftyFive5 and brings experience across finance, NGOs, FMCG and pharmaceuticals.
Jonny Wall also joins from Fiftyfive5 as a senior consultant having previously worked at Ipsos and Added Value in the UK and Research Partnership in Singapore.
Luke Crellin has been hired as a consultant with brand tracking and creative evaluation experience from Kantar across a range of categories.
In Melbourne, ‘Manda Le has joined as associate director from Asahi Lifestyle Beverages’ insights team and brings 15 years of experience in the retail and FMCG sectors.
Also in Melbourne, Darren Charles has joined as a senior analyst in the analytics team, after several years as a client manager in Kantar’s analytics practice.
Charles brings deep expertise in data visualisation and machine learning and will work closely with senior partner Peter Stuchbery and senior associate director Scott Watson to enhance the Nature method of integrating insights into client organisations.
Alex Fulton has also joined Nature in Melbourne as a senior consultant, from T-Garage. After a year living abroad.
Alex Coningham re-joins Nature to bolster Nature’s New Zealand presence alongside Ingrid Schluter in Wellington.
To further deepen Nature’s operational capabilities, Nick Harwood has joined in a project manager role in Melbourne following five years in research operations at Forethought.
Harwood will work closely with director Sharon Spargo to drive operational improvements across the business and provide support for our growing team of consultants.
Finally, Georgia Gale has moved from a part-time graduate role in the Melbourne office to a full-time consultant role.
Nature Partner and Melbourne managing director, Justin Connally, said: “It’s great that we have been able to further strengthen the team in Melbourne through these new people.
“The diversity of these hires in terms of skill set and experience really rounds out the team in Melbourne.” For more information and interviews, please
Nature Managing Partner, Chris Crook, said: “The growth we have seen over the past year or so has been driven by our great people and our great clients. People are our #1 asset, so to be able to add these new, talented people have been fantastic.
“What really makes Nature different is that our clients and people experience us as a very small boutique, yet we consistently perform at scale.
“Being a ‘boutique with bandwidth’ involves a relentless investment of time and energy in our people and culture.
“We make a point of staying true to the values that built our business and our reputation. That has enabled us to maintain the start-up mentality that makes an agency so much more enjoyable and satisfying to work in,”
Nature, partner and Sydney managing director, James Jayesuria, said: “It’s great to have these new team members on board and all three have hit the ground running, delivering meaningful impact for both our existing and new clients.”
Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]
Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]
OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]
Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion (US$10B). Freshworks, which was founded in India, has strong roots […]
Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]