Monash Uni & Y&R Melbourne Launch Thought-provoking Documentary Series

Monash Uni & Y&R Melbourne Launch Thought-provoking Documentary Series

Monash University and Y&R Melbourne have created a five-part documentary series entitled, ‘A Different Lens’. The series, geared towards future staff, postgraduates and industry leaders, interrogates the world’s most pressing issues through the eyes of Monash experts and thought leaders.

The first episode, ‘An Automated World’, investigates the impact of robots and artificial intelligence from disciplines as varied as business, philosophy, IT, and the arts.

Caroline Knowles, Monash University director of campaign management, said: “A Different Lens allows us to talk about global issues from different academic perspectives, demonstrating the depth of experience and expertise students and staff are exposed to at Monash.”

James Wills, creative director, Y&R Melbourne, said of the campaign: “The world’s most pressing issues deserve more than a news headline or quick soundbite. A Different Lens provides an insight into how the brightest minds at Monash understand these issues and relate them to the future of industry and society.”

Future episodes will examine neuroethics, populism, terrorism and sustainability, and will be released in the coming weeks across various channels, including Monash University’s c ontent hub:

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