Microsoft Ditches Nokia Brand Name

Microsoft Ditches Nokia Brand Name

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Bye bye Nokia.


Microsoft Mobile’s website is filled with words — but one that you won’t find is “Nokia.”

Apart from images and a single reference from a module powered by the Nokia Facebook page (which apparently hasn’t yet gotten the message), the Nokia brand is entirely absent.

Microsoft has made no secret of abandoning the Nokia brand since it completed the acquisition of the Finnish company’s mobile business earlier this year. First reported by The Verge, Microsoft will soon begin using the brand “Microsoft Lumia” for its mobile devices.

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