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Reading: Melbourne Indie Agency Bullfrog Helps Keep It Cleaner Launch New App With Wellness-Inspired Campaign
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B&T > Agencies > Melbourne Indie Agency Bullfrog Helps Keep It Cleaner Launch New App With Wellness-Inspired Campaign
Agencies

Melbourne Indie Agency Bullfrog Helps Keep It Cleaner Launch New App With Wellness-Inspired Campaign

Staff Writers
Published on: 9th September 2020 at 7:41 AM
Staff Writers
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1 Min Read

Keep it Cleaner has launched its new app and line up of expert trainers with a home wellness-inspired campaign by Melbourne independent creative agency Bullfrog.

The new look Keep It Cleaner launches with a mobile first approach across social, app and ambassador, rolling out with targeted messaging promoting the leading online workout app to their global customer base.

Keep It Cleaner CMO Michelle Battersby said: “The new look Keep It Cleaner is all about empowering our users. Being a health and wellness app we exist within our users daily lives, it made total sense to build them a home for them!

“The Bullfrog team did an incredible job bringing everything to life and turning around over 400 content deliverables”.

Bullfrog creative director Dan Sparkes added: “Joining forces with the Keep It Cleaner team at a time when the fitness category is being flipped on its head has been really exciting. Not only did we love helping them refresh their look, they genuinely empowered us to help express their brand in a new way.”

 

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TAGGED: bullfrog, Keep it Cleaner, KIC
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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