MediaCom Shuts Office To Support Starlight Children’s Foundation

MediaCom Shuts Office To Support Starlight Children’s Foundation
SHARE
THIS



On Friday May 1st, MediaCom closed its office to hit the streets of Sydney’s CBD to raise much-needed funds to help Starlight ‘Shine On’ and to carry on transforming the hospital experience for sick kids and their families around Australia.

As MediaCom’s recognised charity partner, its people are dedicated to raising vital funds which make a real difference to help brighten the lives of ill children in Australia and help lift their spirits – giving them the opportunity to laugh, play and be a child again.

Participating in Starlight Day for the fifth year in a row, Friday May 1st saw 220 ‘MediaCom-ers’ paint the streets of Sydney purple and yellow, selling merchandise and collecting donations for Starlight Children’s Foundation’s biggest annual fundraising event.

Alaina Hawley, people and culture director at MediaCom said, “Our people have showed huge support and dedication to Starlight Children’s Foundation and have proven that our workplace is at it strongest when people work together to achieve extraordinary results for those less fortunate. We are privileged to work in media so it is great to be able to give back as it is truly the most humbling of experiences. I couldn’t be prouder of all the people who participated. We received an enormous amount of support from media owners and as such, both MediaCom and Starlight Children’s Foundation are extremely thankful for their generosity and support.”

Working as part of numerous teams, ‘MediaCom-ers’ were challenged with the fundraising goal of $45,000 on Starlight Day. Incredibly, the content and connections agency fundraised $51,741. The funds raised will go towards supporting Captain Starlight, Starlight ‘Express Rooms’, granting wishes to sick kids, and most importantly, to increasing the impact Starlight Children’s Foundation has for sick kids and their families around Australia.

Julia Glaser, partnerships executive, Starlight Children’s Foundation said, “MediaCom are such an integral part of our Starlight Day Sydney activation. Through their enthusiasm and passion towards supporting Starlight, MediaCom helps us to raise enough money to create a positive impact to the lives of 30,000 seriously ill children across the country.”

 

Please login with linkedin to comment

agency Video Advertising

Latest News

“We’re In Big-Bang Readiness”: Flight Centre To Ramp Up Media Buying Activity
  • Advertising
  • Marketing
  • Media

“We’re In Big-Bang Readiness”: Flight Centre To Ramp Up Media Buying Activity

Flight Centre Travel Group is anticipating some of its biggest years of growth as Australia’s vaccination rollout gains momentum, travel restrictions ease and international borders start re-opening. With travel industry leaders forecasting unprecedented demand for both domestic and international travel as the world moves into a phase of post-COVID management, Flight Centre Australia general manager […]

Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]

Herd MSL Announces Foxtel Account Win
  • Advertising
  • Marketing

Herd MSL Announces Foxtel Account Win

Comms agency Herd MSL announces Foxtel win. Forgoes office party poppers on account of the new $1300 Dyson cordless vac.

DoubleVerify Launches Enhancements To Brand Safety And Suitability Solution
  • Technology

DoubleVerify Launches Enhancements To Brand Safety And Suitability Solution

DoubleVerify has today announced enhancements to its brand safety and suitability solution that include the introduction of DV’s Brand Safety Floor as a turnkey option, extending Brand Suitability Tiers on YouTube, and more. Available to both advertisers and publishers since January 2021, Brand Suitability Tiers allow brands to align suitability settings with their own unique standards, […]

Aimee Buchanan Lands GroupM CEO Job
  • Media

Aimee Buchanan Lands GroupM CEO Job

Aimee Buchanan quits OMD to take up GroupM CEO role. Leaving gift ideas include mounted moose head & ALDI traffic cones.

Retired Marketing Man Andrew Piccoli Speaks About His Children’s Book ‘Dexter The Dahu’
  • Marketing

Retired Marketing Man Andrew Piccoli Speaks About His Children’s Book ‘Dexter The Dahu’

Andrew Piccoli spent his career overseeing some of Australia’s most memorable ad campaigns. Now, he has turned his attention to a particular area of passion: children’s literature. Now retired, Piccoli spent the COVID-19 lockdown writing the story of Dexter the Dahu for children aged between five and nine. He has donated a copy of the charming […]