MediaCom Brisbane Bolsters Leadership Team With A Host Of Internal Promotions

MediaCom Brisbane Bolsters Leadership Team With A Host Of Internal Promotions

MediaCom Brisbane has today announced several key promotions within its local leadership team. Promotions include those of:

· Melissa Miller, formerly group client director, promoted to head of investment

· Tom Lyness, formerly group director, digital and performance, promoted to head of digital

· Justine Prentice, formerly group client director, promoted to client partner

· Hannah MacAuslane, formerly strategy and planning director, promoted to group strategy director

Photo (L-R): Clare Dlugosz, Hannah McAuslane, Tom Lyness, Kellie Dawson,
Melissa Miller, Monique Baillie, Justine Prentice

These promotions further bolster the existing strong leadership team in place within the Brisbane team including Clare Dlugosz, group director, technology and transformation and Monique Baillie, group client director.

Kellie Dawson, managing director, MediaCom Brisbane said, “I’m beyond thrilled to be sharing this news today as it signifies how we now have key talent in leadership positions for all areas of our business, which are now laser focussed on delivering growth for our clients.

In a year full of challenge and disruption, I’m also excited by the opportunities ahead for our 2021 transformation plans. Through physical distancing our people have managed to be more connected than ever locally, nationally and globally and that will only supercharge what we can deliver for our clients moving forward.”

Melissa Miller, head of investment

A respected leader both internally and externally, Miller began her journey with MediaCom in 2004. She will now be responsible for all investment activity in Brisbane and will continuously ensure we are delivering best-in-class investment strategies for our clients. Miller will work closely with Nick Thomas, recently appointed to MediaCom’s national head of investment.

Tom Lyness, head of digital

Lyness will focus on leading and developing MediaCom’s digital capabilities locally whilst being a trusted digital advisor for the agency’s clients and media partners. An established digital marketeer, Lyness has worked in a wide range of digital roles since joining the agency in 2012. He will also be responsible for the continuous ‘digital’ upskilling of MediaCom’s team to ensure everyone is best equipped with knowledge to stay abreast of the latest industry trends.

Justine Prentice, client partner

An established member of the Brisbane team, Prentice began her career in trading but then later switched to client leadership in recent years. As part of her new remit, she will now provide best-in-class client service for all of MediaCom Brisbane’s clients including Queensland Government, Sunsuper, Ardent Leisure, Hawaiian Airlines, Trilogy Funds, Rapid Media and Mediasuite. Prentice will work in partnership with Monique Baillie as Group Client Director who together will lead the client leadership approach in Brisbane.

Hannah MacAuslane, group strategy director

As part of her new remit, MacAuslane will be responsible for driving the strategic operating system within MediaCom Brisbane, leading the strategy and planning product to continuously drive thought leadership for MediaCom’s people and clients alike.

Yaron Farizon, CEO MediaCom AUNZ added, “In Melissa, Tom, Justine and Hannah, we have world class talent that will drive and continue to add value and growth to our clients’ businesses. Over the years, they have each made a fundamental shift to our Brisbane business. They all consistently receive glowing feedback both internally and externally for the positive difference they each make to their clients’ business, colleagues and peers.”




Please login with linkedin to comment

mediacom brisbane

Latest News

Mastering the balance beam: Finding cut through via experiences and exposure in sport
  • Opinion

Mastering the balance beam: Finding cut through via experiences and exposure in sport

From the hallowed turf of the MCG to every local suburban club around Australia, we’re a nation famed for our fervent love of sports. Sport in Australia is also becoming the last bastion of immediate mass reach entertainment, argues Starcom’s Roger Linttzeris (pictured above). Australian’s have a greater level of access to sport than ever […]

Sunday Gravy Welcomes Ego Pharmaceuticals To The Table
  • Advertising

Sunday Gravy Welcomes Ego Pharmaceuticals To The Table

Following a competitive pitch, Ego Pharmaceuticals has moved its business to Sunday Gravy. Ego produces over 150 different products, including well-known brands such as QV Skincare, SunSense Sunscreen, Aqium Hand Sanitiser, Elucent, MOOV, and Azclear. “We were looking for a creative agency partner that was just as passionate about long-term brand building and collaboration as […]

Unveiling Distinct Channel Opportunities: Insights From Dash Hudson’s Cross-Channel Social Media Benchmark Reports
  • Partner Content

Unveiling Distinct Channel Opportunities: Insights From Dash Hudson’s Cross-Channel Social Media Benchmark Reports

The rise of algorithmic content has changed social media, shifting feeds from social-driven to entertainment-driven. Short-form video now accounts for 38 per cent of social content on Instagram, and its dominance continues to grow. Community-building and curated content from creators have come to the forefront of marketers’ strategies, and at the same time, social commerce […]

Partner Content

by B&T Magazine

B&T Magazine