CUB has launched a new “Woody & Cola” campaign via TBWA\Melbourne. Set to the well-known Escape (The Pina Colada Song), the campaign introduces characters ‘Woody’ and ‘Cola’, who are completely different, yet completely complimentary at the same time – much like Woodstock’s smooth oak-aged, blended Kentucky bourbon with sweet refreshing cola. Following their journey, Woody […]

Local businesses communication and payments platform, Podium, and Council of Small Businesses Organisations of Australia (COSBOA) has today announced the winners of Australia’s Most Loved Local Businesses, which includes a specialised biking store and a stigma-busting dental practice. The campaign aimed to shine the spotlight on a handful of vibrant, dynamic and innovative Australian businesses following an […]

Nine’s Snackmasters wins the night in entertainment pulling in 603,000 viewers – if you can watch this without snacking, as far as I’m concerned you are superhuman! In news, news – Seven News hit 949,000 viewers while Nine News had 872,000 viewers. Nine’s A Current Affair snagged the second entertainment spot with 696,000 viewers – Do you […]

Lorraine Jokovic (main photo) is the CEO of LOUD Communications, ACA board member and chair of ACA’s diversity and inclusion committee. Ahead of the launch of ACA’s Create Space diversity and inclusion census, Jokovic says adland often talks a good diversity and inclusion talk but its actions not words that are required… As an industry […]

Posted 23 minutes Ago

Opinion

by B&T Magazine

Media agency members of the Media Federation of Australia (MFA) have completed the industry’s second annual DE&I survey, providing a holistic view of progress in the area of diversity, equity and inclusion. The aim of the survey – conducted in partnership with Mediai and completed by 2,203 individuals working in Australian media agencies – is […]

Ethical cosmetics chain Lush has boycotted social media over concerns it is having a negative impact on teenagers’ mental health. The cosmetics company closed down all it’s social media accounts last week, consisting of Instagram, Facebook and Snapchat. It’s a pretty big deal considering The Guardian, reported that Lush has amassed over 10 million followers […]

Oliver Rapson, CEO iProspect Australia, has announced today the appointment of Paul Murphy as Managing Director, iProspect Melbourne, a new position for the office.

UnLtd and Yahoo’s inaugural Ambassador for Good program has come to a close for 2021, with the call for applications being sent out for next year. From over 80 applicants, 16 individuals from across the industry were selected into the launch initiative to use their skills and networks for good. Over the past year, the […]

Comedian and social media star, Celeste Barber has collaborated with lingerie brand Bras N Things for a relatable and wearable lingerie collection. Barber’s collaboration with Bras N Things is bright, vibrant and fun. It’s relaxed and comfortable but there is also plenty of drama and sass. Barber worked closely with the Bras N Things team […]

Global creator company Jellysmack has announced its latest Australia and New Zealand team members as the company accelerates its growth plans in the region. Last month, Jellysmack launched its popular creator program in Australia and New Zealand and prioritised the region as a key growth market within the $US100 billion creator economy. The VC-backed technology […]

As this press photo taken in Clovelly, Sydney, will attest, NZ may be the last place on earth we're allowed to enter.

Bega’s flavoured milk brand, Masters, saw the return of its iconic Western Australian event over the weekend, with locals taking to the water at Hillary’s Boat Harbour in Perth, to race watercrafts made from Masters milk cartons. The ‘Masters Milk Regatta’ this year partnered with SCA’s Mix 94.5 station – with Starcom overseeing media strategy, […]

Three dumped islanders from the Love Island Australia Villa will be joining Tinder for an exclusive in-app experience, ‘Swipe Island’, looking for another chance to find their lucky match. Between 6pm-11pm tonight, Aussie Tinder members will have the final chance to participate in the virtual ‘Swipe Island’ experience and match with ex Villa babes including […]

Nestlé Australia has announced it is switching to renewable energy, meaning Aussie favourites, KitKat, Milo, Allen’s, Uncle Toby’s and Purina will now be made at 100 per cent renewable energy-powered factories. Nestlé Australia’s announcement comes four years ahead of its original global target of 2025. The company partnered with CWP Renewables to make its first renewable power […]

Seven boss chats with B&T on 2021 ratings win. Although we suspect he may have been looking at new Ferraris online.

B&T always loves a chat with Nine's Michael "Stevo" Stephenson. Although he does ask we call him Mr Stephenson.

It may be Australia's ugliest university, but UTS is proving its still has a heart of gold with this top initiative.

Here's a top piece by the Ad Council's Hannah Sturrock that deserves your attention. Well, more than a passing glance.

Posted 21 hours Ago

Opinion

by B&T Magazine

In good news for the industry, a number of agencies make the AFR's Fast 100 list. Still, not as many as tech companies.

Seven crowned 2021's ratings winner. Not stopping Nine execs doing their best to get their bonuses by claiming demos.

Posted 21 hours Ago

Recommended

by B&T Magazine

B&T certainly endorses these anti-troll measures even if they're typically the most entertaining part of most websites.

Posted 22 hours Ago

Recommended

by B&T Magazine

It was all bad news for anyone looking for cooking shows on TV last night. Not great for crap home decorators either.

Judging by this failed Macca's recruitment campaign, the robots can't come soon enough for the fast food industry.

Posted 23 hours Ago

Recommended

by B&T Magazine

It's a "love letter to Sydney" that presumably doesn't include house prices, traffic jams & hideous apartment towers.

Admittedly, a lot of reports published on B&T can be swept under the carpet. Definitely not this one, however.

Not spending enough on useless tat you don't particularly need? Twitter's got a new feature to put an end to that.

Posted 1 day Ago

Recommended

by B&T Magazine

Listeners to Chrissie Swan's breakfast show treated to a hoarse cough, sneezing & some boogies after COVID diagnosis.

Sparro acquires creative agency Jack Nimble. Says the musty metal drawers & the ugly reception tapestry can stay.

If programmatic's your passion, then this is a must-read. And B&T compliments you on having such a weird passion.

Thinkerbell's hot streak continues with a number of new hires. And by hot streak we mean client wins, not COVID cases.