iSelect Ditches The Royals, Appoints New Creative Agency

iSelect Ditches The Royals, Appoints New Creative Agency

Comparison website iSelect has ended its relationship with The Royals after just over nine months.

The Royals was chosen as iSelect’s integrated creative agency in November last year following a competitive pitch, and delivered its new brand campaign in April.

However, the comparison website has decided to cut ties with The Royals, and appointed Melbourne agency Fenton Stephens to handle its creative duties going forward.

Fenton Stephens strategy director Simon Antonis confirmed the agency’s appointment to B&T.

“We are all looking forward to getting stuck into creating some brilliant work for a great brand,” he said.

The Royals confirmed the account loss to B&T, while iSelect has been approached for comment.




Please login with linkedin to comment

Fenton Stephens iselect the royals

Latest News

Nutella & Pizza Hut Partner To Launch Huge New Menu Item Via WiredCo.
  • Campaigns

Nutella & Pizza Hut Partner To Launch Huge New Menu Item Via WiredCo.

Picture this. A freshly baked, deliciously gooey and irresistible 8-in-1 giant vanilla cookie, served warm. Now imagine a delectable drizzle of hazelnut spread, NUTELLA on top. No further imagination is needed as Pizza Hut has launched its brand-new Loaded Cookie with NUTELLA this Thursday, 22nd February, set to become an Aussie favourite in their 270 […]

Social Soup Nabs Jess Hope From EssencceMediacom
  • Marketing

Social Soup Nabs Jess Hope From EssencceMediacom

Social Soup has announced the appointment of Jess Hope to the newly created role of head of growth and Innovation, effective immediately. Lead image: L-R – Sharyn Smith and Jess Hope With over 15 years of social, creative and content marketing experience, Jess has spent her career immersed in entertainment, music, publishing and advertising. Having […]

Spotlight On Sponsors: Canberra Raiders Have Rocky Relationship With Finals Footy But Maintain The Gold Standard When It Comes To Partnerships
  • Marketing

Spotlight On Sponsors: Canberra Raiders Have Rocky Relationship With Finals Footy But Maintain The Gold Standard When It Comes To Partnerships

The Canberra Raiders just snuck into the top eight last year, appearing in the finals for the first time since 2014. But while the Raider’s relationship with finals footy is rocky at best, their sponsorship is anything but. Welcome back to B&T’s Spotlight on Sponsors series, where we unpack all the major sponsorship news from each NRL and AFL team in […]

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights
  • Technology

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights

Businesses are integrating customer data platforms with AI and analytics to personalise customer experiences and drive business success, according to a new report from Twilio Segment. Lead image: Kathryn Murphy, SVP of product and design, Twilio. The fifth annual Customer Data Platform Report, which reflects the findings of anonymised usage data from Twilio Segment’s more […]

Spotlight On Sponsors: Western Bulldogs Remain Focussed On Supporting Local Communities After Inconsistent 2023 Season
  • Marketing

Spotlight On Sponsors: Western Bulldogs Remain Focussed On Supporting Local Communities After Inconsistent 2023 Season

The Western Bulldogs remained in contention to take the top prize right through the 2023 season despite inconsistent results but ultimately missed out on the finals series for the first time since 2018. Welcome back to B&T’s Spotlight on Sponsors series, where we unpack all the major sponsorship news from each NRL and AFL team in the lead-up to the […]

Guardian Nabs Charlotte Byrne From Schwartz Media
  • Media

Guardian Nabs Charlotte Byrne From Schwartz Media

Guardian Australia has recruited a new partnerships manager, Charlotte Byrne, following a push for strategic content collaborations with major advertisers. Byrnes will join Guardian Australia as partnerships manager from Schwartz Media team, where she was previously responsible for leading and developing the sales team across direct, agency and media partnerships. Guardian Australia is a free […]

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio
  • Marketing

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio

Word of Mouth Digital, a Sydney-based full-service digital marketing agency, has announced the addition of six diverse brands to its expanding client portfolio. Lead image: Alex and Tash Williams These new partnerships span various sectors, including pet care, cognitive health, home construction, wellness, and retail, showcasing the agency’s commitment to fostering growth through strategic collaboration […]

Carat Perth’s Michelle Testa To Chair Oasis Committee In Support Of Salvos
  • Advertising

Carat Perth’s Michelle Testa To Chair Oasis Committee In Support Of Salvos

Carat Perth client partner Michelle Testa (pictured) has been named as the new chair of the Oasis Committee with a remit to deliver continued financial support to The Salvation Army on behalf of the WA Advertising and Communications industry. Testa, who takes on the chair has been a member of the Oasis Committee for several […]

Gen AI Is Making Small Business Marketing A Breeze
  • Marketing

Gen AI Is Making Small Business Marketing A Breeze

In this guest post, Sarah Tilleke, Adobe ANZ Solutions Consultant (pictured below), says now’s a great time to take control of your marketing processes thanks to the rise of generative AI. Small business owners would agree that while a standout marketing campaign is essential if you want to grow your business, far too often the […]

Opinion

by B&T Magazine

B&T Magazine
Canto Accelerates APAC Expansion Following 163% YoY Customer Growth
  • Marketing

Canto Accelerates APAC Expansion Following 163% YoY Customer Growth

Canto has announced that it has chosen Sydney to establish its APAC hub, to service its growing client base and to scale up growth in the ANZ market. The growing software business already works with 3,000 customers globally and notable Australian companies – such as Ramsay Pharmacy, Journey Beyond, Charles Darwin University and Cotton On […]