Ipsos And Winangali Announce Partnership For Aboriginal And Torres Strait Islander Social Research

Ipsos And Winangali Announce Partnership For Aboriginal And Torres Strait Islander Social Research
SHARE
THIS



Global research company Ipsos today announced a unique partnership with Indigenous communications and research company Winangali to jointly conduct market and social research studies, including evaluation and community consultation and engagement.

The goal of the partnership is to increase Aboriginal and Torres Strait Islander economic participation and to help provide employment opportunities and business partnerships with Ipsos in Australia.

Ipsos and Winangali have been working together on projects involving research with Aboriginal and Torres Strait Islander peoples for the past decade.

Winangali is one of Australia’s leading agencies in the highly specialised area of Indigenous communications and research. Winangali is involved with cultural awareness, Indigenous employment and recruitment, Indigenous partnerships, corporate social responsibility, Indigenous marketing and communications research.

Ipsos will provide access to research expertise as well as technological and infrastructure support for Winangali.

“This partnership formalises a great working heritage and I am delighted to announce the agreement with Winangali.  Economic participation is an essential step towards improving life outcomes and empowering Aboriginal and Torres Strait Islander people, families and communities in Australia.” Ipsos Australia and New Zealand CEO Hamish Munro said.

“Ipsos will be contributing to the partnership via initiatives such as a Reconciliation Action Plan, Indigenous supply chain initiatives and providing employment opportunities for staff of Aboriginal and Torres Strait Islander backgrounds.”

Winangali managing director Noel Niddrie added, “Through this partnership, Winangali is able to leverage a range of technological advances and methodological solutions that would otherwise be cost prohibitive for any small business to develop. As a result Winangali cannow offer a more holistic, comprehensive and competitive service in the Australian market and social research industry.

“Our partnership with Ipsos enables Winangali to service the market on the same playing field as other large corporations. We have agreed that the market and social research services with methodology and deliverables which specifically relate to, or affect, Aboriginal and Torres Strait Islander people, families and communities requires cultural competency.  The partnership with Winangali also enables Ipsos to service the market with ethically and culturally sound research practices.

“Significantly, this partnership will produce meaningful outcomes for Indigenous Australians and give real effect to the Commonwealth’s Indigenous Procurement Policy rather than just ‘black cladding’ a non-Indigenous company.”

 

Please login with linkedin to comment

amnet Australia Post

Latest News

AFR Remya Ramesh head of digital experience at Coles for BOSS Young Executive of the Year  Wednesday 16th June 2021 Photo by Eamon Gallagher
  • Media

AFR BOSS Names Winners Of 2021 Boss Young Executives Awards

In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]

QMS Renews Contract With Manboom
  • Marketing

QMS Renews Contract With Manboom

On first inspection, B&T was hoping to bring you some manboobs news here. But as you'll see, it's a girdle-free read.

Marketing strategy on digital mobile platform - cross-device tracking programmatic advertising and multi targeting with laptop and mobile phone gadgets.
  • Technology

Index Exchange And MediaMath Join The Human Collective

HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]

by B&T Magazine

B&T Magazine
SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations
  • Media

SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations

SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]