You’ve heard of double denim. Now, brace yourself for Dew-ble denim.
In response to an outpouring of fan demand, Mountain Dew has unleashed a limited-edition fashion statement that no one saw coming but everyone kind of wants: Djorts (yes, Dew Jorts). Co-created with the brand’s most passionate “Dew-Hards,” the design is equal parts ironic, iconic, and unashamedly unhinged.
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Only 85 pairs of these glorious green-accented cargo-style denim shorts exist, and Aussie fans will need to enter a competition to get their hands (and thighs) on a pair.
These aren’t your average jorts. Features include:
- A built-in bungee cord for keys or sunnies
- A dedicated ear pods pocket
- A cooler pocket to stash a chilled can of Dew
- An oversized utility pocket for all your bits and bobs
- And an adventure-ready build made for the bold and the bizarre
Blending Gorp-core utility with Y2K nostalgia, these Dew-green trimmed shorts are made for trail hikes, beach hangs, or just unapologetic attention-seeking.
To win a pair, fans are invited to comment on the launch post, sharing the adventure of a lifetime they’d take their Djorts on.
Because when life gives you lemons, you make lemonade. But when life gives you Djorts? You Dew you.
