IAA Welcomes On Board Two New Board Directors

Welcome carpet with foot-ware on it

The International Advertising Association (IAA) Australia Chapter has appointed two new board directors – Sarah Keith and Paula Parkes.

Keith is the new head of VivaKi Australia where she leads its trading unit and oversees future technologies and marketplace strategies. Keith has more than 20 years’ experience in media and communications, and joins VivaKi from her most recent position at Network Ten as head of revenue strategy.

Sarah Keith

Sarah Keith

Parkes is the Asia Pacific director of marketing for Adobe’s digital marketing business. During her career she has worked and lived in the UK, Australia and New Zealand. Parkes brings more than a decade of experience in technology marketing, previously holding senior roles at SAS and as marketing manager for Asia Pacific at Objective Corporation.

Paula Parkes

Paula Parkes

The IAA Board is comprised ofrepresentatives from key sectors of the industry including media and creative agencies,advertisers, media, public relations and the academic sector, which reflects the IAA membership composition across more than 40 countries worldwide.

“We are delighted to welcome Sarah and Paula to our Board and both bring a great depth of experience and insights that will benefit the IAA’s activities this year,” IAA President and Chair Heather Leembruggen said.

“The Board’s professional know-how and input will shape the IAA’s exciting program this year on all levels – senior, young professionals and tertiary education.”

The IAA Board of Directors for 2015 is:

  • Heather Leembruggen, Managing Director, Communications Plus (IAA President & Chair)
  • Adam Donnelley, Managing Partner, DDB
  • Martin Hadley, Director Client Services, Starcom
  • Nicole Milward, Partner, Joy Agency
  • Sheba Nandkeolyer, CEO, MultiConnexions
  • Rowena Newman, Head of Media ANZ, RB
  • Martin Williams, Lecturer Advertising, Marketing & Corporate Communications, UTS
  • Chelsea Wymer, National Trade Marketing Director, Fairfax Media
  • Rochelle Burbury, Principal, Third Avenue Consulting
  • Sarah Keith, Head of VivaKi Australia
  • Paula Parkes, Director of Marketing, Adobe Digital Marketing, Asia Pacific.


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