Hisense Recruit Mile Jedinak & Ellyse Perry To Kick Off 2018 FIFA World Cup Campaign

Hisense Recruit Mile Jedinak & Ellyse Perry To Kick Off 2018 FIFA World Cup Campaign

Hisense, the official TV of the FIFA World Cup, has signed Aussie football superstars Mile Jedinak (pictured above) and Ellyse Perry as local brand ambassadors ahead of the event in Russia.

The partnership will see Jedinak (the captain of the Socceroos) and Perry (who has represented Australia in both football and cricket) partake in a number of campaigns throughout the year leading up to and after the 2018 FIFA World Cup.

Ellyse Perry (Hisense campaign)

Ellyse Perry

To celebrate the new partnership, Hisense is launching a nationwide consumer competition to take two lucky customers to the World Cup.

To enter, consumers must complete an online entry and registration form and share a creative response to the question ‘Why do you want to go to Russia?’. Runners up will be offered a range of Hisense FIFA World Cup premium prizes.

Andre Iannuzzi, head of marketing at Hisense Australia, said: “Television is the gateway to incredible experiences, and as official television sponsor of the 2018 FIFA World Cup, we want to inspire Australians across the country by inviting them to see the incredible right from their living room.

“Our 2018 TV range will be arriving in Australia in the coming months and promises to deliver award-winning picture quality just in time for all the action from Russia in June and July,”

“With the World Cup just a few months away, 2018 is shaping up to be another big year for Hisense. We’re thrilled to be the event’s official television sponsor, and we’re even more excited about working with Mile and Ellyse, some of the best players our country has to offer, to bring this sponsorship to life.”

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