Free-To-Air TV Networks To Battle It Out For Basketball Rights

Free-To-Air TV Networks To Battle It Out For Basketball Rights

With Nine bagging the tennis, and Seven West Media and Foxtel claiming the cricket, broadcasters’ attention has now shifted to the National Basketball League (NBL).

The league’s owner, Larry Kestelman, recently confirmed in an interview with The Daily Telegraph that all five of Australia’s free-to-air TV networks are keen to air the NBL next season.

Kestelman told The Daily Telegraph he was confident of finalising a deal with one of the free-to-air commercial networks by July, but was adamant on choosing the right one.

“I will do what is right for the sport,” he said.

“Even if it is a better commercial deal for me, I still won’t do it if it doesn’t suit basketball.”

It’s been reported that Nine and Ten are leading the pack in the race for the NBL rights, which will be shared with Fox Sports.

Fox Sports owned the rights to all NBL games last season, while SBS and the ABC shared the free-to-air coverage with selected games.

Nine, Ten, SBS, and Fox Sports declined to comment when contacted by B&T, while Seven is yet to reply.




Please login with linkedin to comment

Basketball National Basketball League NBL

Latest News

Albo Responds To Meta: “Not the Australian way”
  • Media

Albo Responds To Meta: “Not the Australian way”

Australian Prime Minister Anthony Albanese said Meta’s decision to stop paying for Australian news is “not the Australian way” and that he is “very concerned” about the announcement. Meta today confirmed it will walk away from funding Aussie journalism once the current content deals expire in what is a significant blow to Australia’s largest publishers. […]

Media Outlets Respond To Meta’s Decision To Stop Funding Australian News
  • Media
  • Technology

Media Outlets Respond To Meta’s Decision To Stop Funding Australian News

The Australian media industry has responded to Meta’s decision to walk away from funding Aussie journalism once the current content deals expire. In a blow to local media outlets, Meta said it will not enter negotiations to extend deals to pay Australian media companies for the news that appears on its platforms. Michael Miller, News […]

FIVEAA Unveils Refreshed Brand Identity
  • Media

FIVEAA Unveils Refreshed Brand Identity

NOVA Entertainment has today announced the launch of a refreshed brand identity for FIVEAA, Adelaide’s premier commercial talkback station. The forward-looking brand refresh reflects FIVEAA’s new lineup and vision while paying homage to the station’s previous logo and rich heritage. Built upon the new tagline of Always Adelaide, the new direction celebrates the ‘AA’ branding […]

Fabulate Wins Big At AiMCO Awards
  • Marketing

Fabulate Wins Big At AiMCO Awards

Australian social and content marketing workflow platform Fabulate has won big at the industry’s annual AiMCO Awards, taking out the highly competitive Best Influencer Marketing Technology Service category. Lead image: Fabulate team at Aimco Awards The win saw the start up platform, which has a team of around 50, receive the industry recognition against competitor […]

Hubbl Is Here: Newest Transformative TV Tech On Sale March 10
  • Media

Hubbl Is Here: Newest Transformative TV Tech On Sale March 10

Australia’s newest transformative TV technology, Hubbl, will be on sale from March 10 in Harvey Norman and JB Hi-Fi retail stores nationally and via Hubbl.com.au. Lead Image: Foxtel CEO Patrick Delany at Hubbl Launch. Also from March 10, Hubbl will unveil a national advertising campaign starring brand ambassadors Hamish Blake and Andy Lee. The multi-channel […]